Blog : Homebuyers

NextHome Named on Franchise Business Review’s 2021 Culture100 List

NextHome Named on Franchise Business Review’s 2021 Culture100 List

Pleasanton, CA — July 21, 2021 — NextHome was recently recognized on Franchise Business Review’s second annual “Culture100” list. The list recognizes the top 100 franchise brands in a 2021 report on the Best Franchise Cultures

NextHome, Inc. is an independently owned national franchisor with a focus on changing the way consumers work with local agents and shop for real estate online. The NextHome franchise, founded in 2014, has 510+ offices and nearly 5,000 members across 48 states. The company closes over 29,500 transactions annually worth over $8.3B in volume.

Franchise Business Review, a franchise market research firm that performs independent surveys of franchisee satisfaction, provides the only rankings of franchises based solely on actual franchisee satisfaction and performance. Franchise Business Review publishes its rankings of top franchises in its annual Guide to Today’s Top Franchises, as well as in special interest reports throughout the year that identify the top franchises in specific sectors.

NextHome was among 224 franchise brands, representing nearly 25,000 franchise owners, that participated in Franchise Business Review’s research on the best franchise cultures. Franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems. The brands that were selected received the highest overall ratings based on 12 questions specifically focused on leadership, core values, whether they enjoy being part of the organization, and would they recommend their franchise to others.

“The impact of the pandemic this past year on small businesses has put the spotlight on franchise culture more than ever,” said Michelle Rowan, President and COO of Franchise Business Review. “Our research into hundreds of brands really shows which ones held up the best when rated by their franchise owners. The franchise companies that have the honor of being named to our Culture100 list are clearly among the best of the best franchise opportunities.”

The NextHome Culture has been a differentiator for the franchise since its inception in 2014. Their Humans Over Houses motto and mindset puts people first in an industry that so commonly forgets about the human connection in a tech-driven world. 

“Being recognized on the Culture100 list is directly attributed to all NextHome members who’ve helped curate what our franchise has come to be, and continues to grow to become,” said Keith Robinson, NextHome’s Chief Strategy Officer. “However, to ensure a cohesive culture, there must be a consistent underlying philosophy tying everyone together. For NextHome, it’s that we all strive to put Humans Over Houses. We know that so long as we don’t lose focus on the humans who buy and sell houses, and the amazing agents who help them through the process, everything will be fine. ”

Earlier this year, NextHome was also named No. 1 on Franchise Business Review’s list of the Top Franchises for 2021 in owner satisfaction, as well as a Top Franchise for Women.

Visit to see the full list of the 2021 Best Franchise Cultures.


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at

Each office is an independently owned and operated business.

NextHome Real Estate Perfection opens in Lakewood Ranch, Florida

NextHome Real Estate Perfection opens in Lakewood Ranch, Florida

Pleasanton, CA — July 16, 2021 — NextHome is pleased to announce the newest addition to the franchise, NextHome Real Estate Perfection, based in Lakewood Ranch, Florida. The brokerage represents the 497th office to join the NextHome franchise out of 519 active office locations across the country.

NextHome Real Estate Perfection will serve clients across Manatee County, with a focus on residential buyers and sellers in the Lakewood Ranch area. 

The brokerage is owned by the husband-and-wife team of Greg and Kassandra Simony. Greg has been a licensed real estate agent since 2002 and Kassandra has held her real estate sales license since 2019. 

Together, Greg and Kassandra have been successful entrepreneurs, owning several successful businesses throughout the years. However, real estate called to them as a business that could make a real impact on the lives of others in their community. 

“We were excited to provide a real estate experience where clients could be listened to and receive service that was truly tailored to what they want and need – not simply what is convenient for the agent,” Greg said. 

When they discovered NextHome, Greg and Kassandra knew they had found a franchise that could help them accomplish their goals. 

“The technology, the marketing, the tools, everything was great,” Kassandra said. “And the affordability factor of starting with NextHome gave us the flexibility to invest money the way we needed to.”

Today, Greg and Kassandra are offering clients across Manatee County prompt and professional service, backed by NextHome’s suite of industry-leading technology. 

“We genuinely believe that if you are going to do something, you need to do it right,” Kassandra said. “That means we answer the phone, we provide unparalleled service, and we are really responsive to our clients.”

Outside the office, Greg enjoys giving back to his community through various nonprofit organizations. He is a dedicated athlete who helps disabled individuals participate in triathlons through using a slew of adaptive gear he has accumulated over the years. 

Greg and Kassandra are the parents of one daughter, Marie (11), who is an accomplished competitive swimmer. 

Please join us in congratulating Greg and Kassandra on the opening of NextHome Real Estate Perfection in Lakewood Ranch, Florida!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at

Each office is an independently owned and operated business.

Fair Housing, Discrimination and Errors & Omissions Insurance

Fair Housing, Discrimination and Errors & Omissions Insurance

Discrimination and Fair Housing issues, both real and alleged, can take many forms. It is, or should be, a topic of concern for all real estate professionals. The topic is prevalent in today’s news with stories of racial bias in property appraisals resulting in inappropriately low valuations for Black and minority owned properties. Concerns of bias and discrimination are not unique to the appraisal profession and have roots in real estate that go back decades. Few local or federal laws were in place to allow equal access to home ownership or funding for many decades. The Fair Housing Administration was established in 1934 but did little to create greater opportunity for home ownership. Its guidelines relied on local ordinances and real estate boards to determine how loans would be made, all but formalizing the red‐lining of minority neighborhoods and communities. The consequences of red ‐ lining were enormous, affecting public housing policy and even relocation of neighborhoods for highways and other government projects.

In 1968, the federal government enacted the Fair Housing Act, though initially with no enforcement capabilities. The Act prohibits discrimination in most housing due to race, color, national origin, religion, sex, familial status and disability, and a substantial list of prohibitions is noted. More can be found about the Fair Housing Act at

It would be easy to assume that only the most egregious instances of discrimination and bias exist in the real estate industry today. While those are the events that make the headlines, such as the recent appraisal bias allegations, real estate agents continue to be sued or receive complaints due to actions that seem far less severe. In fact, E & O claims alleging Fair Housing Discrimination are on the rise. Many of these allegations (remember that a Claim and lawsuit is only an allegation of wrong‐doing) do not result from clear or deliberate acts of bias or discrimination – though those unfortunately exist in abundance. Many allegations seem more benign, less intentional, but still trigger serious consequences. Some professional services create more risk, including property management, leasing, eviction and “cash for keys”. Many other complaints are triggered by careless comments and assumptions, and even attempts to be helpful. Examples include describing a neighborhood as “family friendly” to a single buyer; telling a handicapped person that they would be unhappy in a multi‐level home; providing erroneous information on the acceptance of service animals on a property; failure to provide documents and communications in a person’s native language; failure to, or creating the appearance of, limited availability or opportunity to buyers of color, sexual orientation, etc. As in so many circumstances that result in problems for agents, moving away from verifiable fact and information about a property, and venturing into opinion and conjecture is both avoidable and potentially catastrophic.

Most Errors & Omissions policies for real estate firms offer Fair Housing and Discrimination coverage, though it is typically a separate and specifically‐defined coverage with liability limits that can be different (less) from the policy’s main liability coverage. To trigger a Fair Housing Claim, the allegation must allege a violation of some federal, state or local regulation or law related to equal housing opportunity, Civil Rights violation or the Fair Housing Act. Because Fair Housing coverage and resulting Claims are limited in both policy language and liability protection, a clever Plaintiff attorney would also most likely bring suit against some other aspect of the agent’s actions and policy coverage. A conscientious agent would be wise, and considerate, to avoid this double jeopardy.

For more helpful information from our partners at Landy Insurance, click HERE.

Written by John Torvi | Vice President of Marketing and Sales | The Herbert H. Landy Insurance Agency, Inc | | Direct: 781-292-5417 | Toll Free: 800-336-5422 x117
6 Ways to Improve Your Credit Score Right Now

6 Ways to Improve Your Credit Score Right Now

If you have a less than perfect credit score, applying for a mortgage or other type of loan might feel impossible. Fortunately, there are several mortgage programs that have lenient credit requirements plus many ways you can boost your score on your own before you apply for a mortgage.

  1. Pay your bills on time

The most influential factor for both your FICO® credit score and VantageScore is your credit history. If you have a good history of paying your monthly debts on time, this is a good indicator that you will be able to handle your future debts responsibly as well. “You want to avoid things like late payments, defaults, repossessions, foreclosures, and third-party collections,” says John Ulzheimer, credit expert, formerly of FICO® and Equifax. “And filing bankruptcy is a horrible idea. Anything that would indicate non-performance of a liability is going to harm your credit score.”

  1. Keep tabs on your credit utilization rate

Your credit utilization rate shows how much of your available credit you actually use. The lower your credit utilization, the better. “The higher that ratio, the fewer points you’re going to earn in that category and your scores are absolutely going to suffer,” Ulzheimer says. “In fact, people who have the highest average FICO® scores have a utilization of 7%.”

  1. Leave old debts on your report

You might feel like wiping the slate clean and starting over will help boost your score. However, it’s quite the opposite. Leaving debts on your report shows lenders and scoring companies that you can handle and completely pay off large debts. “An account that’s paid in full is a good thing; however, closing an account isn’t something that consumers should automatically do in the hopes that it will positively impact their credit score,” says Nancy Bistritz-Balkan, vice president of communications and consumer education at Equifax. “Having an account with a long history and solid track record of paying bills on time, every time, are the types of responsible habits, lenders and creditors look for.”

  1. Don’t close old accounts

Closing your credit card accounts can actually lower your credit score. When you close an account, you will have a lower maximum credit limit. But you also don’t want to keep an account open with a carried balance. So, it’s best to keep your credit card with a balance of $0 open, even if you aren’t using it.

  1. Only apply for credit when you need it

Every time you apply for a new line of credit, your credit card company will pull a hard inquiry on your report – which will lower your credit score temporarily. However, the effects of a hard credit pull could last up to 12 months. If it’s a single hard credit pull, then it will likely be a smaller drop on your credit score. A string of hard inquiries could show lenders that you are taking on too much debt and could result in a larger drop. One way to avoid hard credit pulls is by applying for prequalification or preapproval – these generally result in a soft credit pull instead. Soft pulls don’t affect your credit score.

  1. Continue to monitor your credit

Viewing your own credit results in a soft inquiry – it doesn’t hurt your score. You should strive to check in on your score every few months to make sure that it is heading in the right direction. If it’s not, you may need to make some changes.

Your credit score affects a lot of other financial prospects. In almost every application where you will be taking on future debt, people will likely review your score. In the mortgage world, if you have a higher credit score, you will likely qualify for a lower mortgage rate. To check your credit score, you can use any of the three credit bureaus – TransUnionExperian, or Equifax. To get started on your prequalification, click the “Get Started” button above.


For more helpful tips from our partners at NextMortgage, check out their blog!

NextHome Signature Properties opens in Richmond, VA

NextHome Signature Properties opens in Richmond, VA

Nicole Diamond

Pleasanton, CA — June 25, 2021 — NextHome is pleased to announce the newest addition to the franchise, NextHome Signature Properties, based in Richmond, Virginia. The brokerage represents the 16th office location opened in Virginia for the NextHome franchise and the 586th NextHome office opened nationally.

Centrally located in a thriving metro area, NextHome Signature Properties will serve clients across Chesterfield, Hanover, Henrico and Richmond. 

The brokerage is owned by veteran Virginia REALTOR® Nicole Diamond. Under her leadership, NextHome Signature Properties brings client-centered service with 22 years of area knowledge behind it. The brokerage offers expertise in first-time home buying, listings, investment properties, relocations and new construction.

Nicole obtained her real estate sales license in 1999, in her first year she was named by her brokerage’s Rookie of the Year. Along with the aggressive sales, she developed a reputation for exceptional service.

Throughout her career, Nicole has worked with brokerages both large and small. Eventually though, Nicole knew that she wanted to offer her clients something different. Something that would cement the relations by delivering a service filled with long lasting benefits, Something memorable.  While earning and sustaining their loyalty and trust

“Owning my own franchise would give me the opportunity to do business the way that I wanted, the way that I knew would be best for my clients,” Nicole said. 

“NextHome was the perfect fit,” Nicole said. “Everything was aesthetically pleasing and the attention to detail was excellent. Everything had been thought out with the end user in mind.”

Today, Nicole is building NextHome Signature Properties with both compassion and cutting-edge technology.

As Nicole continues to build NextHome Signature Properties, she hopes to connect with professional REALTORS® who put the client front and center in all they do.

“Our agents will be people who are aggressive, care about their career, and understand that quality of service is important in building viable relationships with your clients in the community,” said Nicole.

Nicole is excited to extend NextHome’s Humans Over Houses motto to The Doorways, a nonprofit she has been supporting over the past few years, and plans to continually support through NextHome Signature Properties. Based in Richmond, VA, The Doorways provides lodging and support for patients and their loved ones who need to be close to the nearby hospital but not far from the feeling of “home.”  

Outside the office, Nicole enjoys traveling, cooking, and small DIY projects that don’t often turn out exactly as planned. 

Nicole is the mother of one daughter, Kyndall, who plays lacrosse in college.

Please join us in congratulating Nicole on the opening of NextHome Signature Properties in Richmond, Virginia!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at

Each office is an independently owned and operated business.

NextHomies celebrated Luke Day 2021 with community service and outreach

NextHomies celebrated Luke Day 2021 with community service and outreach

An integral part of our brand identity and culture, NextHome wouldn’t be the same without our beloved mascot Luke. In honor of his birthday, we have declared June 15th our company’s annual day of community service and outreach – Luke Day. We use this day as an opportunity to step away from our business and come together to serve our local areas and the people and pets that thrive there.  

Coming off of a year that emphasized the importance of community support, Luke Day 2021 was full of amazing events organized by NextHomies across the nation. Events ranged from volunteering at food banks and supporting local animal shelters to raising donations for our national charity partner, Canine Companions

Here are just a few examples of how NextHome members rolled up their sleeves to support their neighbors, friends, and communities:

  • NextHome Unlimited in Junction City, KS organized donation boxes for the local animal shelter, supplying items in high need.
  • NextHome Preferred in Felton, DE launched a “Get Luked” fundraiser supporting Canine Companions, where neighbors had their lawns covered with Luke mascots.
  • NextHome CORE Realty in Lubbock, TX performed maintenance duties at a local children’s shelter, Texas Boys and Girls Ranch.
  • NextHome First Coast in Saint Augustine, FL delivered donations to K9s for Warriors, partnering with a local girl scout troop to escalate their impact.
  • NextHome Hometown Realty in Kahului, HI donated shoes and funds to the Wishing Well Foundation for Kids.
  • NextHome Preview Properties in Mount Vernon, WA gathered pet supplies for their local Humane Society.
  • NextHome New Horizons Equity Realty in Byesville, OH held a spaghetti dinner fundraiser and donated proceeds to The Guernsey Co. Dog Shelter and The House of Samuel.
  • NextHome Realty Consultants in North Augusta, SC supported the SPCA Albrecht Center for Animal Welfare by donating supplies they needed from the community.

NextHome would like to extend a huge thank you to all NextHomies who participated in Luke Day, an event that truly shares our Humans Over Houses mindset. In addition, NextHome was able to donate nearly $2,000 toward Canine Companions thanks to the NextHomies who purchased Luke Day apparel from The Orange Appeal Store. 

Based in Pleasanton, CA, the NextHome corporate office used Luke Day as an opportunity to support the Alameda County Community Food Bank. Together, the corporate team raised over $1,200 to fund the local food bank’s ongoing hunger-relief efforts.

“Luke Day, in just its third year of celebration, has been an opportunity for NextHomies to showcase the Humans Over Houses ethos that runs deeply in all of us,” said Keith Robinson, Chief Strategy Officer of NextHome, Inc.“Being in real estate doesn’t just mean we sell houses, our underlying passion is helping our communities, and seeing the admirable events NextHome offices organized near and far echoes that.”

On behalf of Luke, thank you to the NextHomies using his orange powers for good. You already serve the people in your communities by helping them find their next home. Thank you for spending Luke Day to further drive the #HumansOverHouses movement forward!

June Economic Update

June Economic Update

A fellow NextHomie, Mike Drutar of NextHome Paradise Realty, hit me with this stat a few weeks back and I thought it was powerful enough to share with everyone (thanks for the share Mike!). 

This graph is the Google Trends report for the search term “real estate” from the last five years and here is something interesting… it seems to be slowing down at a time when it normally is heating up. 

We see it peak on April 11th through the 17th where it touches the high water mark and then has a steady trend line down. Let me be clear, it’s “down” from an all-time high in interest since July of 2020 (other than the normal holiday swoon) it has been a white hot search term. This is for sure because of one factor, and could be because of another. Let’s discuss.

End of school slowdown: the real estate market always slows down for a week or two at the end of the school year. There is a shift in life schedules and frankly people with kids have a few weeks of chaos as they (and the kids) adjust to a new schedule and rhythm of life (and I can say this because I am one in the chaos). This shift is baked in and part of what is being reflected in the search numbers. 

As I am writing this on June 22nd, this is normally when you see it start to bounce. The new rhythm has been established (my house is giving Disney+ a time blocked chunk of our day on the regular) and you see home buyers and you would think searches go on the rise, but it is still declining.  

We have to wait a bit longer to see if this trend line holds but I think this could be a factor of buyer fatigue. When you have prices rise as fast as they have over the last few years, and when you have inventory as constrained as it is, and buyers writing offer and offer and getting beat out, eventually they say, “Hey, maybe this isn’t the time for us.” Or, at a minimum, they back away to catch their breath, adjust to the new reality of prices and sometimes adjust their home buying desire. 

Let me add that we in the industry hate this. We hate that the reason for a buyer not buying isn’t their ability to qualify, isn’t a change in their vision for their life, it’s just simply because they are burnt out in the process, or have gone from being able to afford it to not being able to afford it. That hurts. We’re in the business of helping people fulfill their dreams of homeownership, we don’t like being in the business of watching those dreams die. 

Lastly, Mike has a great video on inflation if you want to nerd out on that you can find that HERE. Also, he is in Hawaii, so I am currently working on going to meet him for coffee so we can discuss a bunch of other charts and graphs with a pineapple beverage in hand. Many mahalos, Mike, for the graph.

NextHome People First Realty expands in Brooklyn, New York

NextHome People First Realty expands in Brooklyn, New York

MA Dudley

Pleasanton, CA — June 18, 2021 — NextHome is pleased to announce the expansion of NextHome People First Realty in Brooklyn, New York. This second office builds on the success of NextHome People First Realty’s first location in Charlotte, North Carolina. The brokerage represents the 19th office location opened in New York for the NextHome franchise and the 585th NextHome office opened nationally.

The brokerage will serve clients across all five boroughs and in the counties of Nassau, Suffolk, Westchester, Rockland, Orange, and Putnam. 

NextHome People First Realty is owned by Brooklyn native, MA Dudley. 

“We are excited to get things up and running,” Dudley said. “This is the perfect time to get mingling again and help people find the home of their dreams.”

Dudley first obtained his real estate license in 1992 in New York, but began actively buying and selling in 2014. In between those years, his passion for helping and serving people stemmed from serving in the United States Air Force before embarking on a long career in law enforcement. He has held multiple high security clearances while working for local and federal government agencies. Dudley brings his personal code of ethics, honesty, integrity, and trustworthiness to the real estate arena.

After dabbling in rehab properties, Dudley decided to try his hand at sales. 

“To my surprise, I realized that I loved sales,” Dudley said. “I loved the feeling of being able to help people find houses.”

Dudley started focusing on first-time home buyers while continuing to buy and rehab distressed properties in North Carolina. 

As his career evolved, Dudley knew that he wanted the financial flexibility of being his own boss. 

“I wanted to get real value out of the work I was putting in,” Dudley said. “So, I searched ‘real estate franchises’ online, NextHome came up, and the rest was history.”

In the fall of 2020, Dudley opened NextHome People First Realty’s Charlotte, North Carolina office. 

Dudley was thrilled to find a franchise that embraced the same people-first mindset he built his professional reputation on. 

“I really do love people,” Dudley said. “‘Humans over Houses’ is exactly my mindset. I named my brokerage People First Realty for a reason – not only will my clients know that I put people first, but my agents will also know that I truly see them as people too.”

An avid learner, Dudley can often be found in his spare time devouring educational videos. He is also a devoted father to his 17-year-old daughter, Taylor. He is a member of the Real Dads Network, an organization that exists to support fathers and strengthen families. 

Please join us in congratulating Dudley on the opening of NextHome People First Realty in Brooklyn, New York!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at

Each office is an independently owned and operated business.

How to Remove Negative Items from Your Credit Report

How to Remove Negative Items from Your Credit Report

Your credit score can influence a lot of different opportunities, including your ability to buy a home. Different loan programs have different credit requirements, and the higher your credit score, the better chance you have at getting approved. A higher credit score can also increase your chances of securing a lower interest rate, which can save you thousands over the life of your loan. So, it’s important to stay on top of your credit, and if you notice a negative item bringing down your score, here’s what you should do.

  1. File a dispute with the credit reporting agency

To start your dispute, you will have to write a letter to a credit reporting agency. The three main credit reporting agencies are Equifax, Transunion, and Experian. Each of the agencies’ websites will have a section explaining the steps of disputing a claim. By visiting any of their websites, you can find more information on how to send your letter – whether it’s online or by mail.

In the letter, you will explain your credit report’s inaccuracy. Strong letters will include:

  • Specific descriptions of each inaccuracy you’re disputing
  • Thorough explanations of why the reported items are inaccurate or incorrect
  • An explicit statement saying that you want the item removed from your credit report
  • Copies of any documents that can support your statement

Once you have finished writing your letter, you will mail it by certified mail with a return receipt requested. A return receipt will ensure that the agency receives your letter and will be processing your claim. The Fair Credit Reporting Act requires that creditors report accurate statements, so if you make a dispute, they are legally obligated to review it and investigate your claim.

  1. File a dispute directly with the reporting business

A reporting business is typically a bank or credit card issuer. These businesses, like credit card agencies, are also required to review and investigate your claim. If you write a letter to these businesses, and they correct the issue, you can bypass writing a letter to the credit agencies. In the case that there is an issue on your credit report, the reporting business is required to notify all of the credit bureaus.

  1. Negotiate “pay-for-delete” with the creditor

Pay-for-delete is a strategy you can use to get rid of negative but accurate items on your credit report. It’s most beneficial when used with delinquent or past due accounts. Creditors will want to get as much money back as possible, so if you offer to pay the account, then the creditor might remove the negative item from your credit report. However, it’s not a guaranteed solution; it’s a request to the collection agency that could likely be rejected. Even if they accept your request, it still won’t completely remove the item from your report. It also might not be necessary. The most updated credit scoring models (FICO 9 and Vantage Score 3.0) don’t evaluate paid collection accounts.

  1. Send a request for “goodwill deletion”

A goodwill deletion is like a pay-for-delete without the offer to pay. Instead, you write your creditor a letter and try to explain the negative item, why it was a mistake, how it won’t happen again, and ask for it to be removed. This tactic is most successful for simple problems like a single missed payment. To write the strongest letter:

  • Take responsibility for the negative item
  • Explain why it happened
  • Point to your otherwise good credit history
  1. Hire a credit repair service

Credit repair services can be a good option if you have multiple inaccuracies, but before you hire them, it’s important to know what they can and can’t do. What they can do is straighten up credit report errors, dispute negative entries, and handle negotiations with creditors. They likely won’t be able to remove accurate negative items completely or provide false information about your credit status. Make sure that they provide you a written contract explaining exactly what they will do, how long it will take them, and the total cost. You will then have three days to review the contract and either sign or cancel penalty-free.

  1. Work with a credit counseling agency

There are several credit counseling services, like the National Foundation for Credit Counseling, that can help clean up credit disputes. Typically, they will work with you to review the credit reports, communicate with lenders, and create a debt management plan with you. To make sure that a credit counseling agency is legitimate, cross check it with your state’s Attorney General, local protection agencies, and the United States Trustee Program.

You’re entitled to one free credit report per credit bureau year, and you should take advantage of this opportunity to look for any credit irregularities. To access your free credit report, visit It might seem like a hassle to go through now, but the quicker you sort out any credit dispute, the quicker your credit score can improve and the more financial options you will have!

For more information from our partners at NextMortgage, check out their blog!


NextHome Luxury Realty opens in Lexington, Massachusetts

NextHome Luxury Realty opens in Lexington, Massachusetts

Sandeep Arora

Pleasanton, CA — June 17, 2021 — NextHome is pleased to announce the newest addition to the franchise, NextHome Luxury Realty, based in Lexington, Massachusetts. The brokerage represents the 12th office location opened in Massachusetts for the NextHome franchise and the 584th NextHome office opened nationally.

Centrally located just eight miles outside of Cambridge and 30 minutes northwest of Boston, NextHome Luxury Realty will serve clients across the eastern Massachusetts region. Areas of service include Winchester, Waltham, Woburn, Lincoln, Concord, Bedford, Medford, Malden, and Burlington. 

NextHome Luxury Realty is owned by Sandeep Arora, a real estate professional with a long history of excellence in customer service. 

Prior to real estate sales, Sandeep spent many years in the hospitality industry. He holds a master’s degree in hotel and restaurant management, from Ecole hôtelière de Lausanne, Switzerland which he used to develop a new standard of excellence as both a business owner and franchise trainer. 

Sandeep has a deep understanding of franchising. He has been a national trainer for a coffee company franchise as well as the owner of numerous Quiznos Sandwich franchises. 

However, Sandeep soon found that running many businesses all at once left him little time for family. In 2017, it was the right time for a career change. 

“Real estate has always excited me,” Sandeep said. “In addition to loving new construction and architecture, my skills perfectly fit in a career that thrived on providing hospitality and people-first service. The way we help clients requires a hospitality mindset, and because of those skills, I knew that I could be successful in real estate.”

Sandeep has been successful in real estate from the beginning. In his first year as an agent, he closed 13 transactions and did more than $8 million in sales. 

“It was my true care for my clients that helped build that level of business,” Sandeep said. “I really cared about making sure I was well-versed as an agent so that I could give the buyer and seller the best information. I came into each transaction fully prepared and that differentiated me from some of my competitors who didn’t take it as seriously.” 

Since obtaining his license in 2014, Sandeep has worked with both large national franchised brands and local independent brokerages. However, Sandeep knew that he could be successful on his own, and in 2021, circumstances aligned to make it the right time to open his own franchised brokerage. As Sandeep searched for the right franchise fit, NextHome stood out. 

“What stood out to me was the whole system and how much it offered,” Sandeep said. “What NextHome offers to brokers is unparalleled, the platform, training, and support. In addition to all that, I found the company leaders to be very nice and supportive. This is what you are looking for when you are starting a new venture.”

Today, Sandeep is building a brokerage of quality, committed agents who know that humans come before houses. 

“Our focus is the client, not the commission,” Sandeep said. “If you keep your attention focused on serving people the best you can, the financial success will take care of itself.” 

As NextHome Luxury Realty continues to grow, Sandeep is committed to breaking outside the industry mold. 

“NextHome Luxury Realty will grow with a small group of quality agents who are committed to their clients and offer excellent qualifications,” Sandeep said. “We emphasize quality service over the quantity of agents.”

When he isn’t building his brokerage or helping his clients, Sandeep enjoys exploring the outdoors by hiking, biking, traveling, and playing tennis with his family. He has been married to his wife Shilpi for 19 years and they are the parents of Arnav (15) and Viraaj (8).

Please join us in congratulating Sandeep on the opening of NextHome Luxury Realty in Lexington, Massachusetts!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at

Each office is an independently owned and operated business.