Blog : Keith Robinson

Doing business the heart way: bridging humanity and technology

Doing business the heart way: bridging humanity and technology

The NextHome leadership team brought a touch of orange to Inman Connect this week. Tuesday’s sessions ended with an inspiring talk from NextHome’s Chief Strategy Officer Keith Robinson. No better way to wrap up Tech Connect than to bring it all back to the humans we serve every day.

Keith brought a bit of humanity back to the tech-focused seminars by reminding brokers and agents that the next step in the evolution of real estate agents isn’t robots. Tech Connect showcases lots of tech edge and content which is great on many levels but can feel threatening on others.

Keith focused on Zillow, Opendoor, and Amazon as examples of technology dimensions that encourage the idea that real estate agents are becoming extraneous to the residential real estate world. However, nothing can be farther from the truth.

He highlighted the data behind why fears of these entities are unfounded. Opendoor, for example, does 2/10th of 1% of all real estate transactions. Fear from such a market share just isn’t logical but the concern is real.  

“I get it,” remarked Keith. “When you lose a listing to Opendoor, it’s 100% of that listing. However, does the fear we have really equal the threat these companies potentially present? I don’t think so.”

With the augmented reality, virtual reality, and artificial intelligence in the market today, it can feel like humans are irrelevant. Keith thoughtfully suggested that this is a real estate business, not a technology business. He encouraged agents and brokers to do what they do best – connect to people!

“We often forget about all the microtransactions and macro transactions that we have with human beings every day,” Keith noted about not only retail sales but real estate as well.  

He encouraged everyone to realize there are so many things that technology can’t do. For instance, it can’t give someone that first-time homeowner hug. Technology doesn’t make the real estate process personal.

“The intimacy and the connection while shepherding someone through their transaction just isn’t something that technology can do yet. Technology won’t be reviewing a 300-page inspection report for their buyer,” emphasized Keith.

Brokers and agents are in the business of helping people get what they really want out of life and out of their real estate. According to Keith, it’s all about the smiles, the genuine smiles that come from people helping people buy or sell their home. Technology simply won’t replace that.

“I love this industry. I love that we get to help people. We get to make those genuine moments happen for them. When we remember that and don’t lose sight of that, it won’t matter who partners with Amazon or what next ‘scary’ thing they are going to announce,” explained Keith about keeping the focus on the humans we serve.

Keith challenged his audience and the real estate world to put #humansoverhouses. It’s not about consumers but the human beings who are buying and selling homes. That’s what will resonate so tell their story.

Share on social media about the perseverance of that first time homebuyer that put in fifteen offers before they won. Spread the word about how selling a house helped a woman get exactly what she wanted out of life.

Keith supports that if brokers and agents remain focused on the human connection, there are no threats in the real estate industry. Technology then becomes something that supports the #humansoverhouses connection. He inspired the Inman Connect audience to tell the story of residential real estate and the humans involved.

“That’s how we can all win!” exclaimed Keith at the end of his presentation. Join Keith in promoting #humansoverhouses by sharing your stories of the humans that make real estate great.

NextHome Named No. 4 Franchise in the Country for 2019

NextHome Named No. 4 Franchise in the Country for 2019

Pleasanton, California — Feb. 27, 2019 — NextHome was recently named the No. 4 top franchise in 2019 by Franchise Business Review, out of 310 of the country’s top franchise brands. It is the latest accomplishment for the progressive real estate franchise, which is known for consumer-focused branding, technology and marketing that empower its brokers and agents to provide superior service without compromise.

“Our 2019 Franchisee Satisfaction Award winners are among the best in franchising,” said Eric Stites, CEO of Franchise Business Review. “For NextHome to be ranked in the Top 5 by Franchise Business Review places them in very elite company. This award speaks volumes of the quality of the company, the team, and the franchise opportunity they have built.”

Franchise Business Review, a franchise market research firm that performs independent surveys of franchisee satisfaction, provides the only rankings and awards based solely on actual franchisee satisfaction and performance. Franchise Business Review announced the new rankings during the International Franchise Association’s Annual Convention where NextHome’s official position, ranking fourth in the country, was revealed.

Founded in 2014, NextHome has been committed to changing the way consumers work with local agents and adapting to the modern real estate landscape to meet the everchanging needs of agents and clients altogether.

The company is among 310 franchise brands, representing over 30,000 owners, that participated in Franchise Business Review’s research. Franchisees of each brand were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems, including training and support, operations, franchisor/franchisee relations, and financial opportunity.

“Our leadership team is deeply moved by the exceptionally positive findings of this survey. Our franchisees’ transparent acknowledgments emphasize that we are truly doing our part in meeting the needs and expectations of our members,” said NextHome CEO, James Dwiggins. “Being recognized as one of the top 4 franchise brands in the country when we launched less than 5 years ago is a great milestone for NextHome. This acknowledgment inspires us to continue investing in our members and seeing where we can take this incredible culture.”

For additional information about NextHome, visit: www.nexthome.com

 

NextHome opens first franchised office in the state of Delaware

NextHome opens first franchised office in the state of Delaware

Bobbi Slagle

Pleasanton, CA — February 7, 2019 — NextHome is proud to announce our newest addition to the franchise, NextHome Preferred. The brokerage represents the very first office location opened in the state of Delaware for the NextHome franchise.

The brokerage will be led by broker/owner Bobbi Slagle. She and her administrative team will handle all day-to-day operations for the company.

The team at NextHome Preferred will handle all types of residential property sales such as first-time home buyers, investors, military and veteran services, land, relocation, foreclosures, short sales, and all forms of residential sales of 1-4 units.

Located in central Delaware, the Dover-based NextHome Preferred brokerage is located within a 90-minute drive of most major cities in the region such as Philadelphia, Baltimore and Atlantic City. Dover is the capital of Delaware and is the second largest city in the state, with nearly 40,000 residents.

The brokerage will service various areas throughout Central Delaware including all of Kent County, which encompasses the cities of Dover, Magnolia, Harrington, Milford, Camden, Bowers Beach, Clayton, Farmington, Felton, Smyrna, Hartly, Houston, as well as parts of the bordering counties of New Castle and Sussex.

Dover is home to the Dover International Speedway where various NASCAR events are held yearly. Additionally, the Dover Air Force Base is one of the most heavily used military bases on the Northern East Coast and a large part of the community of Kent County.

A REALTOR® since 2004, Bobbi started her career in Dover with a large nationally franchised office for the first three years. Doing very well, she moved on to the boutique firm, First Class Properties, where she used the company’s innovation and community commitment to further advance her personal business.

In 2009, Bobbi attained her broker’s license and was promoted to be the broker/manager for the 15-agent brokerage from 2011 until 2016. Even though she led the company as the broker and office manager, Bobbi was still able to sell real estate at a high level. From 2007 on, Bobbi has ranked in the top 10% of all REALTORS® in Kent County.

“Leading my colleagues taught me a lot about how to help others achieve their goals by adapting to various personalities and learning how to best communicate with different agents with different needs,” said Bobbi. “I’m most proud of our agents who worked extremely hard and pushed through what was a down market in the early 2010s.”

In January 2016, when the local Brokerage affiliated with a franchise, Bobbi felt the need to make a move to RE/MAX Horizons in Dover to free up some time to focus more on her family and lead a small team. In the two years at the company, Bobbi increased her personal sales to more than 30 transactions a year and grew her property management business, 5 Star Property Management, as well.

“Our 5 Star Realty Group team was doing really well, but I saw an opportunity and a need in our local market for a brokerage that would provide guidance, leadership, accountability and growth for real estate agents.”

After a lot of discussion and research, Bobbi found NextHome by accident.

“I was actually trying to research a different real estate franchise when I stumbled upon NextHome,” she said. “Other companies didn’t make me feel good about what they offered. But after taking some time and looking at NextHome.com, I was very intrigued.”

“Since the moment I was able to speak with the team at NextHome, I’ve been extremely happy with every step along the way since. It’s been very exciting to be aligned with a company with the same consumer focused values at the core of what they do.”

Bobbi loved the clean branding, the standardization of marketing, the high-level technology, and the professionalism the company created and maintained.

Bobbi has spent years perfecting her craft through education and certifications. She has earned accreditations such as Real Estate Negotiation Expert (RENE), the Military Residential Specialist (MilRES), and the Military Relocation Professional Designation to name just a few.

She has also made a commitment to volunteering in her local real estate board as not only a member of the Board of Directors but she’s served on the Kent County Association of REALTORS® (KCAR) Professional Standards Committee, the Education Committee, the TREND MLS Board of Directors and in 2018, Bobbi was awarded the REALTOR® of the Year.

Bobbi and her husband Charles have been married for 15 years. Between the two of them, they have three children – daughters Amber (19 years old) and Madison (15) and son Wesley (18). The family loves to travel and recently took a trip to Costa Rica and Jamaica.

Please join us in congratulating Bobbi and the rest of the team at NextHome Preferred on their new NextHome office in Dover, DE!

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

Each office is an independently owned and operated business.

NextHome continues expansion in Florida

NextHome continues expansion in Florida

Angel Pabon (left) and Pedro Rivera

Pleasanton, CA — December 29, 2018 — NextHome is proud to announce our newest addition to the franchise, NextHome My Way – Longwood Branch. The brokerage represents the 52nd location opened in the state of Florida for the NextHome franchise.

Based in Longwood, the company will be owned and operated by business partners Pedro Rivera and Angel Pabon. The top-producing REALTORS® will each have specific roles within the company. Rivera will serve as the CEO and handle the day-to-day operations for the company, while Pabon will handle transaction supervision as the Broker of Record and work on company growth and talent acquisition.

The brokerage will provide real estate services such as single-family residential sales, first-time home buyers, investment, luxury, condos, relocation, land deals, and military/veteran services to the areas of Longwood and the surrounding Orlando Metropolitan Area.

With an already successful NextHome My Way location in Milwaukee, Wisconsin, Pabon’s relocation to Florida opened the door for a branch location.

“When we started NextHome My Way in Milwaukee in March 2018, we expected a great result, but never could have expected what actually happened,” said Rivera.

What happened was that the team at NextHome My Way went from selling 71 transactions in 2017 to more than 130 transaction sides in 2018.

Rivera credits the increase in business to the commitment to growth and education by the company’s 11 agents.

“We are fortunate to have agents who are career oriented and committed to being the very best representatives for their clients,” he added.

The business partners met through collaboration in previous business dealings. Even though Pabon has been licensed since 2015 and Rivera since 2016, they have quickly excelled in real estate due to their vast business knowledge from their previous careers.

Rivera has an extensive background in the IT field, specializing in marketing and graphic design. Pabon worked for many years as a promoter and high-level representation for musical artists.

Both men worked at Shorewest Realtors in Wauwatosa, WI. During that time, they both sold a lot of real estate with Pabon selling an incredible 50 transactions in his first year. The high volume of sales earned Pabon the award for Rookie of the Year for the company.

When Rivera joined the brokerage in 2017, he teamed with Pabon, as they built a sales team of four members named “My Team of REALTORS®.”

With a well-rounded team using expert marketing, online advertising and local connections, Pabon and Rivera felt 2018 was the right time to go out on their own and open their own brokerage.

“We wanted to expand and grow,” said Rivera. “The model at the brokerage where we were couldn’t support what we were looking to do, so it made sense for us to go out on our own.”

“We loved the high-level technology NextHome provided us,” added Pabon. “The value we received as brokers far exceeded the cost involved with joining a franchise. We’ve had a very successful 2018 under the NextHome brand and we can’t wait to bring the NextHome My Way branch to the Longwood community.”

When not selling real estate, both men focus on spending time with their families.

Rivera and his fiancé, Jexayra, have four children aged 10 months to 8 years. He enjoys cooking and being a father. Pabon and his wife, Esther, also have four children – ages 10 to 17. Pabon describes himself as an admitted workaholic, but never at the expense of being there for the family.

Please join us in congratulating Pedro, Angel, and the rest of the team at NextHome My Way on the opening of their brand new NextHome office in Longwood, FL!

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

Each office is an independently owned and operated business.

NextHome Realty By Design opens office in Oregon City

NextHome Realty By Design opens office in Oregon City

Trammell Family

Pleasanton, CA — December 21, 2018 — NextHome is proud to announce our newest addition to the franchise, NextHome Realty By Design. The brokerage represents the eighth office location opened in the state of Oregon for the NextHome franchise.

The company will be led by owner/operator Kasia Trammell. Additionally, she will have veteran real estate icon Debbie Rainforth on the leadership team as the principal broker for the company.

The Oregon City brokerage will serve clients in cities across Clackamas County such as West Linn, Lake Oswego, Gladstone, Milwaukie, Canby, Happy Valley, and the remainder of the Portland metropolitan area.

The agents at NextHome Realty By Design will provide services such as first-time home buyer representation, investor purchases, multi-family purchases and sales, land representation, relocation services, foreclosure and short sales services, real estate design and development, and new construction.

Originally from Poland, Kasia comes from a background of architecture and design. Back in Poland, she studied at a technical high school with a focus on the homebuilding process.

In pursuit of a new adventure, she ended up moving to the United States and working as an au pair, where she learned English through a host of new experiences.

She enrolled at Portland State University, where she earned a degree in architecture – all while in the midst of her first pregnancy.

After earning her degree, she and her husband, Sky, made the move to Oregon City where they started building their own individual businesses.

Sky is an entrepreneur who started the international ATM distribution business, Puloon USA. Simultaneously, Kasia started the very successful design and real estate remodeling firm Realty By Design.

Thirteen years later, both businesses are thriving and have made a mark in their local community.“Sky and I made the decision to not only have our own personal businesses that we fully support one another in, but we even have our companies share the same building,” said Kasia with a smile.

Kasia not only has a commitment to the community, but to the environment as well. She has her Green Housing Certification and very much believes in re-using materials that protect the environment.

NextHome Realty By Design is a boutique brokerage filled with repurposed furniture from all-natural or recycled materials. Her designer’s touch and eye towards sustainability have taken old pieces of material and created beautiful furniture with materials that would have otherwise been thrown out.

Kasia found her connection to the NextHome franchise to be one of shared vision of how real estate should be done.

“NextHome really aligned with my values,” recalled Kasia. “The franchise allows me to have the boutique feel, but still have a national presence. I was looking for a company who wanted consistency and high standards and found exactly that in NextHome.”

When not selling real estate, Kasia and Sky do everything based around family. They have three children – daughters Ionye (age 8), Oriah (7) and son Makai (3). The family loves spending time together and enjoying the natural beauty the Pacific Northwest has to offer.

Please join us in congratulating Kasia, Debbie and the rest of the team at NextHome Realty By Design on their brand new NextHome office location!

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

Each office is an independently owned and operated business.

NextHome Arrowsmith Realty opens in Apopka, Florida

NextHome Arrowsmith Realty opens in Apopka, Florida

Natalie Arrowsmith

Pleasanton, CA — October 26, 2018 — NextHome is proud to announce our newest addition to the franchise, NextHome Arrowsmith Realty. The brokerage represents the 47th location opened in the state of Florida for the NextHome franchise.

NextHome Arrowsmith Realty will be owned and operated by broker and top-producing REALTOR® Natalie Arrowsmith. As a fourth generation Apopkan, Natalie is proud to bring the NextHome franchise to her community. Her father, Bill Arrowsmith, served as the Vice Mayor for the city for decades. Natalie is proud to continue service to the Apopka community for the Arrowsmith family.

The brokerage will provide real estate services such as single family residential sales, first-time home buyers, rehab and resale property listings, investment sales, commercial, second home and vacation home purchases, and land sales for buyers and sellers for the cities of Apopka, Altamonte Springs, Maitland, Ocoee, Winter Garden, Mount Dora, and the rest of Lake, Seminole and Orange Counties.

Located 15 northwest of Downtown Orlando, Apopka is home to approximately 42,000 residents. Considered part of the Orlando-Kissimmee-Sanford metropolitan area, Apopka is in the heart of a 2.1 million resident metro area.

Before real estate, Natalie worked for several years at the Florida League of Cities, an organization focused on promoting local self-government. From 1999-2004, Natalie served several roles within the organization, with her primary role as the Policy Holder Relations Manager.

In late 2004, Natalie moved to North Carolina and started her real estate career with Century 21 Real Estate in the city of Waynesville. At that time, many Floridians were purchasing investment properties in North Carolina and Natalie was able to represent many of these investors.

After several very successful years selling in North Carolina, Natalie moved back to Apopka and worked at RE/MAX from 2008 until 2010. During those three years, she grew her business with traditional sales and the addition of foreclosure/short sales to see more than 100 transaction sides closed annually – making her one of the top agents in her area.

In 2010, Natalie opened her own brokerage – Arrowsmith Realty. Knowing the increase in her business and the needs of her clients, she took it upon herself to open a brokerage that would provide the level of service her clients had come to expect. Under Natalie’s leadership, she grew the company to 11 agents.

While not originally looking to franchise her office, Natalie’s desire to always provide world-class service led her to look at NextHome.

“We were a successful boutique brokerage that served our clients well, but I wanted to be able to provide even more,” said Natalie. “Not just for our clients, but for the Arrowsmith Realty agents as well.”

Introduced to NextHome in 2017 by friend and NextHome franchisee, Paige Brewer, Natalie was interested in the company because of the fresh branding and the fun, forward-thinking way of doing business.

“NextHome Arrowsmith Realty will be known as the company where agents will be able to provide the very best in technology, tools and marketing for their clients, wrapped up in a fun environment,” said Natalie. “Our commitment to the community will be a huge part of who we are.”

Natalie gives back to the real estate industry as well. She is the 2018 Secretary for the Orlando Regional REALTOR® Association and will serve as Treasurer in 2019. She has been on the Board of Directions for her local association for the past four years.

Through her involvement in the Women’s Council of REALTORS® for the past five years, Natalie has made a real impact on the Florida real estate community. At the national level, she will serve as NAR Director in 2019.

When not selling real estate, Natalie is all about family. She and her fiancée, Mark, are getting married May 2019. Between them, they have four children – sons Cody (28) and Luke (9); and daughters Cassidy (22) and Lily (7). She also has a granddaughter, one-year-old Ava Rose.

Please join us in congratulating Natalie and the rest of the team at NextHome Arrowsmith Realty on the opening of their new NextHome office in Apopka, FL!

 

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.

NextHome Grand opens two locations in Colorado

NextHome Grand opens two locations in Colorado

Nathalie Ames (left), Ross Beede, and Eileen Turner (right)

Pleasanton, CA — October 11, 2018 — NextHome is proud to announce our two newest additions to the franchise, NextHome Grand (Mesa) and NextHome Grand (Grand Junction). The brokerages represent the 10th and 11th locations opened in the state of Colorado for the NextHome franchise.

The two brokerages will be owned and operated by business partners Nathalie Ames, Eileen Turner and Ross Beede. All three partners have been top-producing agents in their markets and will each have specific roles within the company.

Nathalie will be the managing broker for both locations with Ross and Eileen switching off as the managing broker in 2019 and 2020. This strategy will allow each owner to focus on their personal business while the acting managing broker can focus on growing the company and providing guidance for agents at the company.

NextHome Grand’s two locations will provide real estate services such as single-family residential sales, first-time home buyers, luxury homes, farm and ranch properties, rehab and resale property listings, investment sales, and land sales for buyers and sellers.

The offices will service Grand Junction, Fruita, Palisade, Loma, Mack, Clifton, De Beque, Mesa, Molina, Collbran, Parachute, Rifle, Silt, Glenwood Springs, and the remainder of Mesa County.

With a combined experience of more than 40 years in the real estate industry, Ross and Eileen have been a top-producing team since 2015. Working with buyers and sellers in addition to projects such as real estate developments and investment properties, The Turner/Beede Team sold more than 90 transactions in 2017.

A third-generation REALTOR®, Nathalie started her real estate career in 1996 in Chicago, Illinois. For nearly 20 years, Nathalie sold an average of $13 million annually and was one of the top-producing agents in the area. When she relocated to Mesa, Colorado, she picked up right where she left off, selling real estate at a high level. In 2017, Nathalie sold 27 homes to the tune of $11 million in volume.

Nathalie was introduced to NextHome in January 2018 and came to the NextHome Conference held in San Diego, California in March 2018.

“When I went to San Diego and saw NextHome up close and personal, I loved the newer company with a management team open to new ideas with an eye on the future of our industry,” said Nathalie. “I love the idea of partnering not only with business partners who I respect like Eileen and Ross, but with a franchise that has leaders who have real estate knowledge, experience and a stellar reputation.”

When it came time to consider opening a NextHome office, the business partners were no strangers to owning their own companies.

Ross opened his own real estate brokerage, Grand Junction Real Source, in 2001. As the broker/owner of that office, he grew the company to nearly 30 agents. He merged the office with a nationally franchised office in 2008 and stayed on as the manager for the office for the next four years.

Not only is Nathalie a top-producing agent, but she is also the owner of Blink Coffee Company, a success full-service coffee shop, bar and restaurant.

When Eileen and Ross joined Nathalie at NextHome’s corporate office for a week of training classes for new franchisees, they had a similar experience.

“NextHome is a fresh, innovative and progressive company with a corporate staff eager to help our agents,” said Ross. “I really like the energy from the team and I’m excited about what the future holds for NextHome Grand.”

“It’s always been my dream to open and launch a business that I could own and be proud of,” said Eileen. “I know that with our team and our specific strengths, we will be able to really provide a brokerage with excellent service for our communities and also give agents a company they will be proud to work at.”

Please join us in congratulating Nathalie, Eileen, Ross and the rest of the team at NextHome Grand on the opening of their two new NextHome offices in Grand Junction and Mesa, CO!

 

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.

NextHome Moves is the newest addition to the NextHome franchise

NextHome Moves is the newest addition to the NextHome franchise

Kerri and Gordon Woodson

Pleasanton, CA — September 28, 2018 — NextHome is proud to announce our newest addition to the franchise, NextHome Moves. The brokerage represents the eighth location opened in Tennessee for the NextHome franchise.

The company will be owned and operated by real estate broker and top-selling REALTOR® Kerri Woodson. Kerri will handle all day-to-day operations and will serve as the principal broker for the company. She will be joined on the leadership team by her husband, Gordon. With over 20 years of experience as a contractor, Gordon will bring his knowledge of construction and housing development to the firm. He will also handle all technology support and web development for NextHome Moves.

Based in Clarksville, NextHome Moves will provide real estate services such as single-family residential sales, first-time home buyers, multi-family, new construction, land purchase and acquisition, and veteran relocation services in Clarksville, Springfield, Pleasant View, and the remainder of Cheatham, Robertson and Montgomery counties.

Clarksville is the fifth largest city in the state of Tennessee. With a population of just over 150,000, Clarksville is located 40 minutes northwest of Nashville near the Tennessee/Kentucky state border line.

Kerri started her real estate career in 2010 with a local Prudential Realty in Clarksville. Doing well in selling homes for the first three years as a REALTOR®, Kerri made the move to Coldwell Banker Real Estate.

In 2016, Kerri was introduced to the NextHome franchise at about the same time she opened her own real estate brokerage. That year, she opened Millwood Real Estate and focused on creating a company that would help agents bring real value to their clients. Although she stayed in contact with NextHome’s Vice President of Sales, Charis Moreno, Kerri felt right about staying as an independent brokerage at that time.

“Opening my own brokerage was an exciting opportunity, but I also wanted to make sure I continued building on my skills as a broker so I could lead others effectively,” said Kerri. “By focusing on improving as a broker, I felt I could provide insight and guidance to agents who were looking for a place to work where they could excel.”

Gordon’s construction business, Woodson Construction, brought a unique advantage to the company as well. As a contractor who built as many as 15 homes a year, Gordon created inventory for Millwood Real Estate to list and sell. Having this inventory to sell gave the agents at the brokerage a significant advantage with these newly constructed homes available for them to hold open houses and draw in potential buyers.

In 2018, Kerri felt it was time to grow the brokerage and decided to open up discussions again with Charis.

“When it came time to offer more to agents at our brokerage, I found NextHome to be the right franchise to partner with, said Kerri. “With the progressive technology platform and the relatable leadership team, we love the support of NextHome. We feel like we are in business with people who want to help us be the very best.”

Kerri describes the NextHome Moves difference as a company with great culture and an atmosphere of learning to be great businessmen and businesswomen. The brokerage will also create and maintain standards and systems that will make the agents successful.

Kerri and Gordon have been married for 25 years and have two children. Their oldest son, Colton (age 18), is attending college in St. Louis, Missouri at Maryville University and is in the MBA program of Sports Business Management. Their youngest son, Brody (age 16), is a high school junior who plays for the school’s football team.

Please join us in congratulating Kerri, Gordon and the rest of the team at NextHome Moves on the opening of their brand new NextHome office in Clarksville, TN!

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

Each office is an independently owned and operated business.

NextHome All American is the newest addition to the NextHome franchise

NextHome All American is the newest addition to the NextHome franchise

Teresa Saraco Cole

Pleasanton, CA — September 26, 2018 — NextHome is proud to announce our newest addition to the franchise, NextHome All American. The brokerage represents the 47th location opened in Florida for the NextHome franchise.

The company will be owned and operated by real estate broker and second-generation REALTOR® Teresa Saraco Cole. As the CEO/Owner of the company, Teresa will handle all day-to-day operations, as well as all training for the agents. She will be joined on the leadership team by Codie Tennant who will serve as the Agent Relationship Manager. Codie will be responsible for onboarding all agents and will help them with marketing and business development.

Based in DeBary, NextHome All American will provide real estate services such as single-family residential sales, first-time home buyers, multi-family, land, new construction, condos, second homes, vacation homes, retiree services, and veteran relocation services in DeBary, Daytona Beach, New Smyrna Beach, DeLand, Orange City, Deltona, Osteen, Sanford, Lake Mary, Longwood, and the remainder of North Orlando Area.

DeBary is a suburb community located 20 miles north of Orlando. Home to nearly 20,000 residents, DeBary is part of the Deltona-Daytona Beach-Ormond Beach Metropolitan Area.

Teresa started in real estate in 1996 while working for her parents, Joe and Maria Saraco, at their brokerage, Choice Properties Inc. As a 17-year-old, Teresa wrote real estate ads, took photos of properties and delivered MLS books.

Teresa got her real estate license in 2002 and worked as a sales and leasing agent for a local new home builder. As her parents moved the brokerage from an independent to a Century 21 franchisee, Teresa came back in 2002 to manage the brokerage. At 23, she was one of the youngest real estate managers in the area.

In 2006, she moved to the state of Texas for school. In 2009, Teresa started her own massage therapy business.

Three years later, she returned to Florida and opened her own massage therapy clinic – Avalon Massage and Body Works. Running a successful business was very rewarding, but in 2013, she was asked to help the family once again.

“I really enjoyed owning my own company, but the physical demands of massage therapy coupled with the opportunity to keep the family brokerage going meant it was the right time for me to return to real estate,” said Teresa. “My parents have given me so much, I could never repay them. It was important to come back and help them in any way I could.”

Not only did Teresa manage the brokerage, but she sold homes too. Selling more than $4 million dollars annually (in a market with an average sales price of $160,000), Teresa practiced what she preached.

While still managing, as well as moving into active sales, Teresa began her involvement with the Women’s Council of REALTORS®. She first served as the Women’s Council of REALTORS® – Volusia Area President in 2016.

In 2017, she was recognized by the West Volusia Association of REALTORS® as REALTOR® of The Year.

She currently is President of the Women’s Council of REALTORS®– Volusia Area President (for the second time) and 2018 Director for the West Volusia Association of REALTORS®. In 2019, Teresa will serve as the 2019 Treasurer for the Association.

Teresa found NextHome via her connections through Women’s Council of REALTORS®.

“Paige Brewer and Robyn Stahl opened their NextHome office in Daytona Beach and I sat back and watched their progress as a company,” said Teresa. “I saw how they ran their NextHome brokerage and I just couldn’t stop thinking about opening my own NextHome office.”

“I love the fact that at NextHome everything works,” she added. “No broken parts. No empty promises from the franchise. And to have direct access with the corporate team is so unique and different than I had ever experienced in the past. I’m thrilled to be a part of the NextHome family.”

When not selling real estate, Teresa loves spending time with her family. She is married to her husband of three years, Jeremy. Jeremy has two children – his daughter Madison (age 10) and son Carson (age 8).

The family loves kayaking, boating, or any other water activity.

Please join us in congratulating Teresa, Codie and the rest of the team at NextHome All American on the opening of their brand new NextHome office in DeBary, FL!

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

Each office is an independently owned and operated business.

NextHome Findly Estates opens second office location

NextHome Findly Estates opens second office location

Dennis Findly and Karah Sullivan
Dennis Findly and Karah Sullivan

Pleasanton, CA — September 12, 2018 — NextHome is proud to announce our newest addition to the franchise, NextHome Findly Estates – Murrieta Branch. The brokerage represents the 58th location opened in California for the NextHome franchise.

The company will be owned and operated by longtime real estate broker, Dennis Findly. Joining him on the leadership team as Office Manager will be his daughter, Karah Sullivan. The father/daughter team have been working together in real estate for the past nine years.

Based in Murrieta, NextHome Findly Estates will provide real estate services such as single-family residential sales, first-time home buyers, land sales, multi family, short sales, foreclosures, commercial, luxury, new construction, and property management throughout the Temecula Valley.

This location represents Findly’s second office opening. He opened his first NextHome brokerage in December 2017.

“Everything fell into place this year and it was perfect timing for NextHome Findly Estates to expand into Temecula Valley,” said Findly.

Starting his real estate career in 1990, Findly steadily built his business under the Prudential brand for more than 15 years. As a top-producing agent in Riverside County, he created a team to support his increased year-over-year sales.

Findly went out on his own in 2006 and opened his brokerage – America’s Alternative Realty. Under Findly’s leadership, the brokerage expanded to nearly 40 agents.

In 2008, the recession changed the entire real estate market in Riverside County. Aware of the changes coming, Findly modified his real estate model and focused on foreclosures and short sales.

In working with REO companies and banks with foreclosure portfolios, Findly expanded his real estate reach to service listings in the neighboring state of Nevada. Over the course of four years, America’s Alternative Realty sold more than 600 Nevada homes.

“There were so many properties going into foreclosure in 2008 and 2009, our company wanted to be the resource for the banks on their REO properties,” said Findly. “While covering Nevada was an ambitious undertaking, my team and I were able to successfully handle business in both states.”

As an independent broker, Findly wanted to stay cutting edge with technology and service for his clients. After researching his options, Findly came across the NextHome brand and saw what the franchise could bring to his brokerage.

“I looked at just about every franchise model and no one had everything I was looking for except NextHome,” recalled Findly. “Since adopting NextHome, our agents are more excited than ever for the tools that better serve their clients. All the training, webinars, tech… all of it has me excited about the future of NextHome Findly Estates.”

When not selling real estate, the father of three is a lifelong musician. Whether it’s writing music, playing instruments, or singing, Findly’s passion for music spans over 30 years.

Please join us in congratulating Dennis, Karah and the rest of the team at NextHome Findly Estates on the opening of their brand new NextHome office in Murrieta, CA!

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

Each office is an independently owned and operated business.