Blog : Homesellers

NextHome announces newest brokerage in Minnesota

NextHome announces newest brokerage in Minnesota

Enrique Ramos

Pleasanton, CA — June 26, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Elhm Realty, based in Cottage Grove, Minnesota. The brokerage represents the fourth office location opened in Minnesota for the NextHome franchise and the 487th NextHome office opened nationally.

Conveniently located between St. Paul and Minneapolis, NextHome Elhm Realty will serve clients across Washington, Ramsey, Dakota, Hennepin, and Carver counties. 

This bi-lingual brokerage will serve both English and Spanish speaking clients and offers expertise in all types of residential real estate.

NextHome Elhm Realty is owned by IT professional and local REALTOR® Enrique Ramos. The unique brokerage name pays tribute to Enrique’s family and reflects his family-centered professional values. Elhm combines all the initials of Enrique’s family members: Enrique, his wife Lisa, and children Harlo and Melia. Lisa is also a licensed real estate agent and will be handling day-to-day operations and training at NextHome Elhm Realty.    

Enrique spent more than 10 years in the technology industry before obtaining his real estate license in 2015. He then worked with boutique brokerages, sharpening his skills in investment real estate and relocations. 

Enrique credits his background and upbringing for his entrepreneurial spirit. Born in an impoverished part of Honduras, Enrique was raised in New York City and earned his undergraduate degree in Business Administration in Wisconsin. 

“The empowerment that I feel from working hard and creating a legacy for my kids is why I do what I do,” Enrique said.

In 2019, Enrique used his passion for real estate sales to open his own independent brokerage. 

However, he soon discovered that he was spending all his time developing back-end systems and missing valuable opportunities to grow his business and build relationships with clients, agents, and community leaders. 

“I was spending too much time building systems and not enough time growing,” Enrique recalled. “The type of connections we make with agents and customers is really important. It needs to be more than just saying hi and bye, but really getting to know people.”

After speaking with several people at various franchises, Enrique knew that NextHome was the direction he wanted to go. 

“At first I was impressed with the technology NextHome offered,” Enrique said. “Plus, the website looked great, but what really helped me make the right decision was my conversation with Charis Moreno (NextHome’s VP of Sales). I knew then what NextHome stood for, what it could offer me, and how we could grow together.”

Today, Enrique is building a full-service brokerage with superior technology tools.

“We are here to offer personalized help from beginning to end, with every single step of the home buying process,” Enrique said. “We truly believe in the principle of Humans over Houses.”

Enrique currently serves on the Board of Directors for the St. Paul Area Association of REALTORS® (SPAAR). In addition, the Ramos family hosts an annual volleyball tournament to raise money for breast cancer awareness organizations. The cause is dear to their hearts after losing Lisa’s mother, Charlotte Jonas, to breast cancer seven years ago. 

Lisa and Enrique have been married for eight years and they are the proud parents of two young children: Harlo and Melia. Together, the family enjoys cooking and traveling. 

Please join us in congratulating Enrique, Lisa, and the entire team at NextHome Elhm Realty on the opening of their office in Cottage Grove, Minnesota!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at


Each office is an independently owned and operated business.

Meet the NextHomie who made the top one-tenth of one percent

Meet the NextHomie who made the top one-tenth of one percent

Pleasanton, CA — June 26, 2020 — NextHome is thrilled to announce that an exceptional NextHomie made REAL Trends + Tom Ferry’s The Thousand list that highlights the top one-tenth of one percent of more than 1.4 million licensed REALTORS® nationwide.

The Thousand list is put together every year by REAL Trends, a trusted source for news, analysis, and information on the residential brokerage industry. The list ranks the top real estate agents and teams in the United States, by both sales volume and transaction sides. The ranking is in partnership with Tom Ferry International and advertised in The Wall Street Journal.

The NextHomie who made the list ranked No. 12 on the 2020 Agent-Owned Brokerage Individual Transaction Sides list with 283 sides. Congratulations to Kimberly Taylor of NextHome First Class! 

Kimberly is not only a leader in the industry, but also at NextHome. She has always graciously shared her vast knowledge from the field at real estate events, and on a ground level, assisting other members one-on-one. 

Kimberly Taylor is the owner of NextHome First Class based out of Freeport, Illinois. Licensed since 2001, she has always been an early adopter of cutting-edge technology and constant education. With her commitment to providing first-class service to her clients, Kimberly has steadily built her business year-over-year as one of the best agents in her area.

Kimberly has a team of support staff to help her with her transactions but makes sure that each of her clients gets a personal and custom real estate experience. With her hands-on approach, her listings usually go under contract in under 60 days – half of the average days on market of competitors’ listings.

Please join us in congratulating Kimberly on her continued success! We’re so proud to have NextHomies like her helping people find their next home. 


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at

Each office is an independently owned and operated business.

NextHome announces new Florida office

NextHome announces new Florida office

Jon Hall

Pleasanton, CA — June 24, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Top Shelf Realty, based in Orange City, Florida. The brokerage represents the 73rd office location opened in Florida for the NextHome franchise and the 485th NextHome office opened nationally.

NextHome Top Shelf Realty will serve clients across Central Florida including those in the cities of DeBary, Lake Mary, Heathrow, Sanford, and the remainder of Orange, Volusia, and Seminole counties. 

The brokerage is owned by Jon Hall, a native Floridian who has worked in the Central Florida real estate and commercial business since 2005. NextHome Top Shelf Realty’s broker of record is David Hall. David obtained his license in 1985 and is also a licensed real estate attorney. Together, this father and son duo is bringing exceptional marketing and cutting-edge real estate technology to central Florida clients. 

With a group of professional agents poised to help, NextHome Top Shelf Realty offers expertise in vacation rentals, 1031 exchanges, investments, property management, military relocations, and many other types of residential and commercial real estate. NextHome Top Shelf Realty also offers expertise for foreign investors. 

“We have a great group of people here,” Jon said. 

Jon began his real estate career after graduating from Florida State University. His first year in business, Jon achieved $1.3 million in sales. His career path then turned towards the construction trades. Jon worked with Hertz Equipment Rental Corp. where he coordinated large machinery rentals for construction projects. In 2010, Jon started work with the Kohler Company. Although the company is best known for its plumbing products, it also manufactures furniture, cabinetry, tile, engines, and generators.

“Working in the builder channel, I got to see every phase of housing from start to finish,” Jon said. “We are uniquely qualified to handle every step of the way with our clients.” 

In 2019, Jon jumped back into real estate sales full-time and opened Top Shelf Realty Group LLC. The brokerage quickly began to attract agents and Jon began to think carefully about how he could offer them the best possible work experience. 

“I began looking at all the different resources I needed to invest in so that my agents could have a full package of cutting-edge tools at their disposal,” Jon said. “I’m a numbers guy and when I started adding it all up, these tools began to exceed the cost of a franchise!”

At that point, Jon knew that franchising was the right choice. After comparing options, he also knew that franchising with NextHome was the right choice. 

“After I saw the outstanding tools that NextHome offers, the value they provide, and the company’s people-first culture, the decision became a no-brainer,” Jon said. 

He added that he was attracted both by the company’s technology and its philosophy. 

“The whole reason I’m in real estate is that I want to make connections with people and truly help them,” Jon said. “It just felt right partnering with a company that understands that it’s not about a sale, it’s about a person.”

Today, Jon is combining his care for clients with NextHome’s suite of technology to provide an unparalleled experience. 

Around town, the brokerage owner is known as “Coach Jon.” An avid supporter of youth sports, Jon has been volunteering his time coaching since 2002. Coach Jon has been there every step of the way as local kids learn the fundamentals of good sportsmanship through basketball, soccer, football, and baseball. Jon volunteers through the City of DeBary Parks & Recreation Department, DreadHead Sports, and at various YMCAs.

Jon and his wife Courtney have been married since 2005 and together they have three children: Caitlyn (10), Addison (8), and Tyler (18 months). Caitlyn is an accomplished athlete in many sports and Addison is a state-level gymnastics champion. The family loves being outside together, and they can often be found enjoying the 100-square foot American Ninja Warrior course that Jon built in their backyard. 

Yet another fun fact about Jon: in 2007 he competed on Wheel of Fortune and won $27,300 in cash. 

Please join us in congratulating Jon, David, and the rest of the team at NextHome Top Shelf Realty on their official opening!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at


Each office is an independently owned and operated business.

NextHome announces new brokerage in Michigan

NextHome announces new brokerage in Michigan

Craig Kallen

Pleasanton, CA — June 19, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Aegis (ee·juhs) Properties, based in Royal Oak, Michigan. The brokerage represents the 19th office location opened in Michigan for the NextHome franchise and the 484th NextHome office opened nationally.

Located about 20 minutes northwest of Detroit, NextHome Aegis Properties will serve clients across Birmingham, Royal Oak, Bloomfield Township, Northville, Novi, and the remainder of Southern Michigan. 

The brokerage is owned by veteran builder, Craig Kallen. With more than 27 years of experience as a licensed contractor, Craig offers unique expertise in all types of residential real estate. 

Throughout the 1990s and early 2000s, Craig built custom homes alongside his father. Their company, Galaxy Builders, built and sold between 100 and 150 homes per year and focused mainly on tract homes. As America descended into the housing crisis, Craig’s father concluded Galaxy Builders, and Craig began focusing on custom luxury homes. In 2008 he started Brooklyn Custom Homes and continued creating high-end properties until 2014. 

“I understand the mechanics of a house very well,” Craig said. “When I walk into a house with a client, I’m able to tell them exactly what they want and need to know.”

In 2014, Craig obtained his real estate sales license and began working for his wife’s independent brokerage – KLK Realty. He quickly discovered how much he loved the real estate sales industry and decided he wanted to be a broker. 

“I absolutely loved that line of work,” Craig said. “It was almost better than being a builder. I really enjoy working with agents and helping them achieve their potential.”

Craig became a licensed broker in 2019 and hit his stride.

“In early 2019, I was considering opening my own independent and began searching for great logo ideas,” Craig said. “When I typed in ‘really cool real estate signs’ NextHome’s came up. It immediately caught my attention.”

During the next several months, Craig continued serving sales clients and building ideas for his new brokerage. He once again found himself searching the internet and when he typed in “best real estate franchise in the world” NextHome reappeared. Craig knew he needed to learn more. 

“When I reached out, James (Dwiggins, Chief Executive Officer of NextHome, Inc.) called me back and after that conversation, I knew NextHome was a great opportunity,” Craig said. 

The NextHome approach to real estate aligned perfectly with Craig’s goals. 

“I clicked with everyone I talked to at NextHome,” Craig said. “James understood that I wanted to be the best NextHome brokerage in Michigan, not necessarily the biggest. NextHome offered the tools I needed to focus on quality over quantity.”

Today, NextHome Aegis Properties is combining Craig’s extensive building experience with NextHome’s eye-catching marketing and unparalleled back-end support. 

The brokerage gets its name from the shield carried by Athena and Zeus in Homer’s Iliad. Drawing on the shield’s symbolism, the modern concept of doing something “under someone’s aegis” means doing something under the protection of a powerful, knowledgeable, or benevolent source. 

Clients working with NextHome Aegis Properties will have access to the guidance of an experienced builder as well as several agents who are deeply knowledgeable about their communities. 

“Being a broker, a builder, and an agent, I hope that I can lead clients down the right path that’s right for them and makes them happy – whether it be a $100,000 house or a million-dollar property,” Craig said.

In addition, agents who work with NextHome Aegis Properties have access to exceptional training and support. 

“I’m known as the guy who really talks with and gets to know my agents,” Craig said. “I connect with them throughout the day – I’m there for them. I also recognize raw talent and I’m excited to offer outstanding professionals access to both my experience and NextHome’s great training.”

When he isn’t building his brokerage, Craig is active volunteering in his community. As the pet parent of two rescue dogs, Craig has an especially soft spot for donating to the local Humane Society. 

Please join us in congratulating Craig on the opening of NextHome Aegis Properties in Royal Oak, Michigan!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at


Each office is an independently owned and operated business.

When Shooie Met Sally: A Luke Day Story

When Shooie Met Sally: A Luke Day Story

Luke, our beloved orange French bulldog mascot, has been with us since NextHome’s inception. Since 2014, his presence has caught the eye of real estate professionals and consumers alike as he helps people find their next home.

Like any four-legged friend who joins the family, Luke has a birthday that is celebrated each year, landing on June 15th. In 2019, NextHome set aside June 15th as “Luke Day” to celebrate Luke by participating in community service and outreach. 

NextHome offices across the country use this special day as an opportunity to step away from business and come together to serve our local areas and the people and pets that thrive there. Events range from food and school supplies drives to pet vaccine clinics and adoption events. 

Last year, NextHome’s corporate office based in Pleasanton, California used Luke’s special day to bring attention to Tony La Russa’s Animal Rescue Foundation (ARF) in Walnut Creek, California.

“At NextHome, we know how much joy pets can bring to our homes and hearts,” said James Dwiggins, Chief Executive Officer of NextHome, Inc. “It is so important to highlight and support the great work that animal rescues do to save pet’s lives, support pet owners, and help nurture a sense of joy in our homes.”

With it being a year later now, we’re taking a look back at our inaugural Luke Day with the story of Sally, one of the animals available for adoption that day. 

When Shooie Met Sally: A Luke Day Story 

The sniffing and sizing up in the park last summer began benignly enough, but Shooie the dachshund couldn’t have imagined where this relationship with the energetic rescue puppy was heading. Neither could Shooie’s owners, Joel and Veronica Stein. 

The dogs met at NextHome’s annual Luke Day in 2019 and the Stein family grew by four paws that day in June. 

“We don’t regret for a moment adopting Sally,” Veronica said of their German Shepard-looking rescue Sally. “She is a great addition to our life.”

At the mention of his new sister, the Stein’s five-year-old dachshund tipped her head. 

“Shooie is glad she is here too,” Veronica added with a smile. 

For the past year, Shooie and Sally have continued sizing each other up, but their love has grown. The mellow dachshund has learned to tolerate Sally’s energy and Sally has taught Shooie a thing or two about the importance of backyard squirrels. 

“They’ve learned to get along over the past year,” Veronica said. “Now when we leave with Sally, the first thing she does when she comes home is look for Shooie.”

Together, the furry friends have developed a tag-team system for barking at backyard intruders and welcoming front door visitors. Sally has taken up the role of underfoot kitchen companion while Shooie contentedly secures his spot on the couch. 

“Sally likes to stay close,” Joel said with a smile. “You could be doing something in the kitchen and she plops down two inches from your foot. She definitely likes to follow you – until something diverts her attention and she wants to go outside.”

Those outside distractions include her fascination with the cluster of squirrels who scurry along the back fence, taunting the excited puppy. 

“Those squirrels will sometimes turn around and flip their tails at her, almost as if they know what they are doing,” Veronica said. 

Sally’s love of the back-fence squirrels is only rivaled by her excitement over a good garden hose spray. 

“She loves the water,” Joel said. “When we have the garden hose out, she jumps and nips at the water and can’t get enough of that.” 

Life wasn’t always so fancy-free for Sally. As a young pup, Sally’s loving personality was sheltered and nurtured by ARF. The nonprofit organization’s core mission is the rescue of dogs and cats who have run out of time at public shelters, giving them a chance at life until a new home can be found. 

As NextHome celebrated Luke Day in 2019, several cats found forever homes, but Sally was the one and only dog available for adoption. 

“We had been talking about adopting a dog as a companion for Shooie, so when our sons called and told us that there was a dog we might really like available at Luke Day, we drove over,” Veronica recalled.  

As Shooie and Sally sniffed and scampered and played that day, Joel and Veronica knew they might have found the right addition to their family. 

“In everybody’s opinion, they were a great match,” Veronica recalled. “They were the same size, plus they weren’t all over each other and didn’t fight. It just seemed to work, so we took the chance.”

As previous rescue parents, the Steins were also impressed with ARF and it’s caring approach to adoptions. 

“We have been fortunate to adopt our animals from good rescue organizations, particularly Tony La Russa’s ARF,” Veronica said. “ARF offers training resources and contact information for veterinarians and pet insurance companies. When we adopted Sally, ARF provided a lot of educational materials and support, as well as starter food and, get this, toys! It was a pleasure working with them.”

As experienced rescue parents, the Steins will also be the first to tell you that adopting an animal isn’t easy. 

“Don’t underestimate what the challenges might be,” Joel said. 

Veronica added that new owners should always take advantage of any training opportunities and keep their expectations reasonable. 

“There is an adjustment period,” Veronica said. “Dogs just love people and they want to be your special friend. They watch you, but it takes time to make that true connection.”

One year after her adoption, Sally and the Steins are still working daily to build that connection, but not one of them would have it any other way. 

It warms our orange hearts that Sally was one of many animals adopted on Luke Day. At NextHome, our mission is to enrich lives by helping people find their next home, and we couldn’t be happier to know that animals are finding their next homes as well with the help of caring NextHomies across the country. 

For more information on Tony La Russa’s Animal Rescue Foundation, visit

Shifting back to the present day, it’s an understatement to say that 2020 has been a hard year for everyone. In light of the ongoing uncertainty of the pandemic that has swept the world, this year’s Luke Day celebrations have been postponed to July 15th to allow NextHomies more time to plan and prepare for a safe way to help their local communities. 

This year, NextHome’s efforts will be focused on ways to support children in the local communities across the country where NextHome offices are located. With so much change in their day-to-day lives, with much confusion as to why, we hope Luke Day 2020 will bring smiles to their faces during these uncertain times. We’re excited to see ideas like adopting a classroom, sponsoring a graduating senior, and virtual book readings come to life – with lots of orange of course. 

About NextHome, Inc.

NextHome, Inc. is an independently owned national franchisor with a focus on changing the

way consumers work with local agents and shop for real estate online. The NextHome franchise

network ended 2019 with 400+ offices and over 3,600 members across 46 states. The company

closes over 23,000 transactions annually worth over $6.2B in volume.

NextHome Picket Fence Realty opens in Oregon

NextHome Picket Fence Realty opens in Oregon

Lila Timmons

Pleasanton, CA — June 18, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Picket Fence Realty, based in Woodburn, Oregon. The brokerage represents the ninth office location opened in Oregon for the NextHome franchise and the 483rd NextHome office opened nationally.

Located halfway between Portland and Salem, NextHome Picket Fence Realty is poised to serve the needs of residential buyers and sellers across Marion, Yamhill, Polk, Linn, and Clackamas counties. 

The brokerage is owned by high-producing professional Lila Timmons. Lila began her real estate career in 2014 after 14 years in restaurant and retail management. 

“In those jobs, you learn to work effectively with a wide variety of people – whether it be the employees or customers,” Lila said. “I learned what it really meant to provide excellent customer service right away.”

Lila eventually took her customer service skills on the road, becoming a mobile notary. She worked with mostly real estate clients and their experiences prompted Lila to think about becoming a REALTOR®

After obtaining her license in 2014, Lila first worked for a large national franchise, then with a small boutique firm. Her skills were apparent from the start. Lila was Rookie of the Year for her brokerage in 2015, and in March she achieved the milestone of selling more than 100 houses. 

However, throughout her success, something was missing. As Lila went into her sixth year in business, she craved the flexibility to cater to her clients in her own way. Lila also recognized that the most efficient way to build success was to have the backing of a strong franchise. 

After searching online, she discovered NextHome and immediately knew she wanted to pursue a partnership. 

“NextHome took all the things that I would have done on my own and took them to a new level,” Lila said. “I loved that everything was all included, that the marketing was all automated – it is stunning that once you put a listing in all the marketing is produced for you.”

Today, Lila is setting NextHome Picket Fence Realty apart through her caring customer service and refreshing honesty. 

“A big part of being an outstanding agent is communication,” Lila said. “My clients appreciate that I am up-front and honest and will tell them the way it is. I also stay in contact with clients throughout the entire process, never leaving them wondering what exactly is going on with their transaction.”

As she grows her brokerage, Lila will be adding agents who embrace that same philosophy. 

“NextHome Picket Fence agents need to be driven professionals who will take care of customers in the best way they possibly can,” Lila said. 

When she isn’t focused on her clients and brokerage, Lila is active in serving her community. Alongside her husband Eric, Lila volunteers with the Woodburn Certified Emergency Response Team (CERT). The organization supports first responders as a trained, second-line response in the case of major natural disasters. In the community, CERT volunteers host events and help promote public safety. The group recently helped give away and install free smoke alarms and also hosted a bike safety event. 

Lila and Eric have been married for a little over a year and, when possible, they enjoy traveling together internationally. Their home life is brightened by Eric’s two children and their English bulldog Bo Jangles. 

Please join us in congratulating Lila on the opening of NextHome Picket Fence Realty in Woodburn, Oregon!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at


Each office is an independently owned and operated business.

Experts: Spring’s Missing Home Sales Will be Added to Coming Years

Experts: Spring’s Missing Home Sales Will be Added to Coming Years

  • In a survey of 106 economists and real estate experts conducted by Pulsenomics and Zillow, 41% of panelists expect the U.S. recovery will follow a ‘U’ shape, with the recession lasting several quarters before returning to growth.
  • Once the pandemic begins to subside, experts agree, there will be an increase in demand for suburban and rural living.
  • On average, panelists expect home values to decrease 0.3% in 2020, a sharp decline from expected growth of 3.3% when surveyed three months before.

When coronavirus turned the economy upside down, anxiety and uncertainty about the future initially kept many homebuyers and sellers at bay. Inventory and sales have picked up over the past month, though, and a panel of housing experts and economists say the U.S. housing market hasn’t lost those missing springtime transactions for good.

The Zillow Home Price Expectations Survey, sponsored by Zillow and conducted quarterly by Pulsenomics LLC, asks more than 100 economists, investment strategists and real estate experts for their predictions about the U.S. housing market. The Q2 survey focused on the impact of coronavirus on the market and expected recovery patterns, and also asked for predictions on how the pandemic will shape home-buying decisions in the future.

Coronavirus and subsequent stay-at-home orders resulted in lower-than-expected transaction volume during what was primed to be a busy spring home shopping season. While it was thought the spring buying season could shift to the fall, the pandemic effects are poised to continue into summer and only 10% of the survey panelists said they believe those transactions will materialize later in 2020. More than twice as many experts (22%) said they expect a “double up” during next spring’s shopping season, and the vast majority predicted that recovery will be spread out over the next several years.

ZHPE results, Q2 2020 coronavirus

This prediction is in line with how the experts expect the U.S. economy to recover overall. Forty-one percent said they think economic recovery will follow a ‘U’ shape, and 33% say it will be a bumpy, multi-year return back to trend growth. Both patterns are characterized first by a sharp decline and then match how experts see transaction volume recovering, with the consensus generally being a more gradual journey back to normal.

Prices nationally are now projected to fall 0.3 percent this year according to the panel-wide average forecast — down from an expected increase of 3.3 percent just three months ago.

“This is the first time since 2012 that the panel-wide price outlook has turned negative, and the quarter-to-quarter swing in expectations is the largest we’ve seen in more than a decade,” said Terry Loebs, founder of Pulsenomics. “Longer term, the outlook for home values nationwide is mixed — price projections for 2022 and beyond actually inched higher from levels recorded prior to the Covid-19 outbreak. However, nearly seven in ten experts now indicate that their five-year forecast has downside risk. Last quarter, fewer than four in ten panelists foresaw downside — of course, that was before the Covid-19 crisis, its economic devastation and unprecedented government response.”

Zillow’s own forecast calls for a 1.8% drop in home prices by October 2020, expecting home prices to return to Q4 2019 levels by the Q3 2021. While predictions on home prices continue to steepen, the outlook on pending home sales continues to become more optimistic, and Zillow now shows sales hit bottom in April with a 44% drop, and are on their way back up, compared to the original forecast of a 60% dip.

Experts’ forecasts on the future of housing vary widely at this early stage of the recovery. Zillow’s own forecast has become more optimistic as we ingest new data and watch pending sales pick up faster than expected. What does seem more consistent in this wisdom of crowds is that full recovery is a couple years away — much faster than in the last housing downturn — and remote work will eventually work its changes on the housing market.

Experts also said that where people choose to live will look a little different once the pandemic subsides. Panelists predict future homebuyers will show more interest in suburban and rural areas, at the expense of urban density. Previous Zillow research has indicated that a future that sees more people working from home could make the suburbs more appealing, and the panelists echoed the likelihood of this demand. Although panelists believe there will be a shift in location preference after coronavirus, they also say buyers will want larger homes equipped with home offices moving forward. Stay-at-home orders quickly emphasized the need for more space while stuck at home, and panelists think more space will be a determining feature for future home-buyers.

Even with lower sales volumes compared to 2019, the U.S. housing market has shown resilience during the pandemic and has already begun to rebound. Pending sales are up 40.8% in the past month, and new home sales in April were up 0.6% from March.

Year      Average Home Value Growth Expectations – Q1 2020 Survey Average Home Value Growth Expectations – Q2 2020 Survey
2020 3.3% -0.3%
2021 2.7% 0.9%
2022 2.7% 2.9%
2023 3.0% 3.3%



This edition of the Zillow Home Price Expectations Survey surveyed 106 experts between April 28, 2020 and May 15, 2020. The survey was conducted by Pulsenomics LLC on behalf of Zillow, Inc. The Zillow Home Price Expectations Survey and any related materials are available through Zillow and Pulsenomics.

8 Ways to Attract New Clients

8 Ways to Attract New Clients

For real estate professionals, building business usually means attracting new clients. With long hours and busy days, it can be difficult for agents to find the time and energy target prospects and market to them. If you feel like you’ve plateaued recently in your prospecting efforts, here are some ideas that may help:

1) Include testimonials in your promotional materials.

Testimonials are a highly effective marketing technique, especially in service-oriented businesses. Ask former clients if they’d be willing to write a few sentences describing the service you provided to them, and then ask for permission to publish their statements and their names on your website, social media accounts, and printed materials. These testimonials could tip the scale in your favor when prospective clients read them.

2) Target your advertising.

Instead of taking a blanket approach to marketing your services, think about the segment of real estate clients you want to attract, and then narrow your efforts to avenues that would reach those demographics. For example, you might want to send mailings to certain zip codes or place door hangers in specific neighborhoods. If you specialize in relocations, contact companies in your area that transfer personnel into the area.

3) Personalize your social media.

More than most avenues, your social media accounts enable you to let your personality shine through, which can attract people to you. In addition to advertising listings, use your social media pages to post recent pictures, share videos, and to give a glimpse into what you do as an agent and who you are as a person. Interacting with other accounts can help increase your online profile and express your individuality as well.

4) Ask for referrals.

​​​​​​​It may not occur to people that your business can benefit from referrals, so don’t be afraid to let them know. Tell former clients, friends, and family that you’d appreciate them sharing your name and experience with others, especially those who are actively looking for real estate assistance. Supply them with business cards and other printed marketing materials to pass along. Periodically share on your social media accounts that you welcome referrals and include information about how you can be contacted. When someone does refer a client to you, don’t forget to thank them promptly with a phone call, card, or small gift to let them know that you’re grateful for their trust and their effort.

5) Be social.

​​​​​​​Networking doesn’t just happen at industry events. In fact, you can meet new clients at just about any social occasion. Accept invitations, attend events, be active in your community, and volunteer for charity work. While you’re participating, talk to people about what you do, work your experience and knowledge into the conversation, and share your contact information.

6) Be an excellent communicator.

Check all your message portals frequently, and return calls, texts, emails, and direct messages as soon as possible. You don’t want to miss a message from a prospective new client, and you want to make a good first impression by getting back to them promptly.

7) Ask for the business.

​​​​​​​When you hear that someone is about to sell their house, wants to find another, or maybe just wants to look around at real estate and kick some tires, don’t be afraid to offer your services. A personal phone call or visit from you at an opportune time may be all it takes to land a new client.

8) Go the extra mile for your clients.

​​​​​​​Satisfied clients will be more likely to tell others about you and the service you provide. One way to provide personal service and to let clients know that you care about them even after deals close is to add an American Home Shield® Home Warranty to every transaction. American Home Shield offers valuable protection for home buyers and sellers alike for many of a home’s most critical home system components and appliances, as well as a reliable resource to call for help with covered malfunctions. When clients feel that you care enough about them to go the extra mile, they may be more willing to refer you and to return in the future as repeat customers.

As important as it is to attract new clients your business, don’t forget to stay in touch with previous clients, too. In addition to being a great source of referrals to you, building long-term relationships with people can be one of the biggest joys of having a real estate career.

For more helpful tips from our partners at American Home Shield, check out their blog!

NextHome BHB Property Advisors opens in Arkansas

NextHome BHB Property Advisors opens in Arkansas

Tommy Hendrix-Brown, Remington Hendrix-Brown, Ashley Bowie and Tammie Brown

Pleasanton, CA — June 11, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome BHB Property Advisors, based in Jonesboro, Arkansas. The brokerage represents the third office location opened in Arkansas for the NextHome franchise and the 481st NextHome office opened nationally.

The brokerage will serve clients throughout the Jonesboro area and its surrounding counties in Arkansas.

The brokerage is owned by four long-time members of the Jonesboro community who have a deep love for the clients they will serve: Tommy Hendrix-Brown, Remington Hendrix-Brown, Tammie Brown, and Ashley Bowie. NextHome BHB Property Advisor’s Broker of Record will be Shana Pierce.

Tommy started his real estate career in 2017 with a nationally franchised brand based in Jonesboro. Although he has been a licensed REALTOR® since 2017, Tommy has also led large teams as a district manager for Home Goods. Throughout the years, he has fostered outstanding customer service at stores across Arkansas, Tennessee, and Alabama. That dedication to customer service left Tommy feeling disconnected at his brokerage, and he soon began thinking that opening his own franchise could be the right move. His foundation in customer service and creating retail experiences prompted Tommy to think about how he could reimagine real estate in his hometown. 

He began conversations with his husband, Remington, Remington’s mother, Tammie, and their close friend Ashley. 

“We wanted to bring something to our market that was really missing,” Remington said. “Really and truly we wanted to do something that would spark our passion and give back to our community.”

Tommy began looking into franchise options and NextHome caught his eye. 

“The Humans Over Houses philosophy was exactly what we were searching for,” Tommy said. “I remember watching the webinars while Remington and I were in the car and actually making Remington pull over and watch them with me. I was so excited that we had found the perfect franchise.”

Today, NextHome BHB Property Advisors is focusing on quality service and creating first-class experiences for clients. 

“NextHome BHB Property Advisors clients can expect the most personalized experience they will ever have in a real estate transaction,” Tommy said. “Our customers are more than an address and a number. We are business owners and agents who you’ll see at your school, kids ball games, and walking dogs at the humane society. We are not seated behind a wall that you will never see, we are in this with you.”

In addition to its focus on experience-based real estate, NextHome BHB Property Advisors welcomes agents who fully embrace the Humans Over Houses approach to business. 

“When we interview potential associates, I look for people who have consistent repeat business instead of astronomical sales numbers,” Tommy said. “Because we are an experience-based brokerage we want people who value a great reputation and who have strong relationships with their clients.”

That values-based approach to business extends into NextHome BHB Property Advisors’ leadership in the community. 

Tammie and Ashley are both interventionists with the local school district and Remington is a school counselor. For the past several years, Remington has enjoyed leading his local school’s Backpack Food Program. Working together with the First United Methodist Church, Remington’s dedicated work has benefited the Food Bank of Northeast Arkansas.

Tammie is deeply involved in volunteering with the local chapter of the Special Olympics and often travels to conferences to support the program. 

Tammie has been married to her husband, Bill, for 30 years and together they have two sons, Remington and Colton, and five grandchildren. 

Ashley has been married to her husband, Brent, for 23 years. They are the parents of MaryMac and both enjoy serving in various community organizations. 

Tommy and Remington will celebrate six years of marriage this December and together they are the proud parents of Greyson, Adaleigh, and Caroline.

Please join us in congratulating Tommy, Remington, Tammie, and Ashley on the opening of NextHome BHB Property Advisors in Jonesboro, Arkansas!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at


Each office is an independently owned and operated business.

NextHome opens two offices in Southern Wisconsin

NextHome opens two offices in Southern Wisconsin

Carolyn Fox & Amy Fox

Pleasanton, CA — June 10, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Success, which will serve clients in southern Wisconsin. The brokerage will offer two convenient office locations in Fort Atkinson and Whitewater. NextHome Success represents the 12th and 13th office locations opened in Wisconsin for the NextHome franchise and the 479th and 480th NextHome offices opened nationally.

Fort Atkinson is just more than five square miles brimming with small-town charm. Centrally located between Milwaukee and Madison, NextHome Success’s Fort Atkinson offices will serve clients across Jefferson County. 

Whitewater is a small university town located just 15 miles south of Fort Atkinson. The community offers access to the beautiful Whitewater Lake and Kettle Moraine State Forest. Agents at the Whitewater office will serve clients across both Walworth and Jefferson Counties – including clients searching for the perfect lake property. 

NextHome Success is owned by Carolyn Fox and Amy Fox – a mother/daughter duo with decades of experience in Wisconsin real estate. Under their leadership, NextHome Success already has more than a dozen agents offering clients a broad range of expertise. NextHome Success is well-positioned to help with all types of residential real estate including investment properties, flip properties, foreclosures, vacation homes, and lake properties. 

“Among the agents and ourselves, we have a tremendous amount of experience,” Carolyn said. “We are able to skillfully tackle things that others wouldn’t be able to tackle.”

Carolyn has been a REALTOR® since 1992. After three years with Century 21, she opened her own Better Homes and Gardens franchise in 1995. Carolyn skillfully served Wisconsin clients for the next 13 years as both a business owner and active agent before returning to Century 21 as an office manager. 

Meanwhile, Amy was working toward her university degree in chemistry. However, after graduating, Amy decided that following in her mother’s footsteps was a better professional fit. Amy began her real estate career in 2002 as an office manager. Eventually, she was working 40 hours per week just entering listings. In 2015, Amy finally decided it was time to get her real estate license. 

“After so many years spending so much time helping agents, I felt that I was pretty good at real estate,” Amy said. 

Within a year she also had her broker’s license. 

Amy and Carolyn began working together in 2015. For the next several years, they created a fantastic reputation for customer service. 

However, as the business evolved Carolyn and Amy knew it was time for a change. 

Carolyn had been curious about NextHome for several years, so when it was time to change franchises, she knew which direction she wanted to go. 

“Our impression of NextHome had stayed with us,” Carolyn said, “So when it was time to make a change, our decision was pretty well already made.”

Today, NextHome Success is combining the Fox’s years of experience with NextHome’s suite of unparalleled marketing tools. The result is outstanding value for Walworth and Jefferson county clients.

“Our clients come first, and that’s something that really resonated with us about NextHome,” Amy said. “The franchise culture is all about humans over houses. NextHome recognizes that nurturing your relationship with your clients is more important than that ‘one deal’. That perspective is why we have endured as REALTORS® through economic downturns or shifts in the market, and that’s why NextHome was such a great fit for us.”

Carolyn adds that the NextHome corporate philosophy combined with their years of experience also creates an opportunity to nurture successful agents. 

“We have the experience to not only cater to whatever our clientele needs, but also the ability to leverage that experience to help agents be better versions of themselves in all the different aspects of our profession.”

When they aren’t supporting agents or building their brokerage, Carolyn and Amy enjoy serving in their community. Through NextHome Success, the Fox’s support the local Humane Society. 

“We are animal lovers and many of our agents are animal lovers,” Amy said, adding that the brokerage plans to donate a portion of all sales to The Humane Society of Jefferson County.

Carolyn is the proud mother of three grown daughters: Amy, Carrie, and Sarah. Amy is the proud mother of Connor (10), who loves board games. 

Together, the family enjoys hosting cookouts, visiting museums, playing games, and simply spending time together. 

Please join us in congratulating Carolyn and Amy on the opening of NextHome Success in Fort Atkinson and Whitewater, Wisconsin!


Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at


Each office is an independently owned and operated business.