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NextHome announces new Oahu brokerage

NextHome announces new Oahu brokerage

Trenton Wailehua

Pleasanton, CA — August 26, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Redefined, based in Kailua, Hawaii. The brokerage represents the sixth office location opened in Hawaii for the NextHome franchise and the 506th NextHome office opened nationally.

NextHome Redefined will provide well-rounded real estate service to clients across Oahu, including Honolulu. The brokerage serves all types of real estate needs, including relocations, first-time home buying, and investing.  

The brokerage is owned by entrepreneur and Oahu native, Trenton Wailehua. Under Trenton’s leadership, NextHome Redefined aims to increase the value clients get from their real estate agent. 

“I’m attempting to redefine the REALTOR® culture,” Trenton said. “A REALTOR® can be so much more than someone who simply helps you buy or sell a home.”

Trenton is a second-generation general contractor who also owns a tax preparation and accounting business. Building on these professional foundations, Trenton obtained his real estate license and began actively selling in 2012.

“All three really compliment each other when I’m talking to clients,” Trenton said. “I can have an all-inclusive conversation with someone and that is a great value-add for my clients.”

Trenton began his real estate sales career with a nationally franchised brokerage before joining NextHome KU Realty in Honolulu. After joining NextHome, Trenton began to truly thrive. 

“Keahi (NextHome KU Realty’s owner) was very hands-on,” Trenton said. “His proactive approach and NextHome’s culture really helped me jumpstart my career and created excitement about everything.”

Since obtaining his license, Trenton’s eventual goal was to become a brokerage owner. With NextHome, he knew he had found the right franchise fit. 

“I liked that NextHome is supportive of small brokerages and embraces a family-like culture,” Trenton said. “Being from Hawaii, family, Ohana, is really important. NextHome was more of a family environment than a corporate setting. Everyone there is dedicated to supporting each other. From the top down, we were all ‘NextHomies.’ It was a really great feeling.”

In addition, Trenton is excited to be able to leverage NextHome’s clean, simple, and eye-catching marketing. With these tools at his fingertips, Trenton is ready to redefine Hawaii real estate. 

Today, Trenton is mixing his general construction experience with NextHome’s superior marketing and his accounting expertise to build a well-rounded, full-service brokerage. 

“The average home in Hawaii is more than 50 years old, meaning that renovations are common,” Trenton said. “I am happy to provide my general contractor’s perspective to my clients, as well as bring up financial considerations they might not have even considered. With me, there’s really just one goal and it is giving the services that a client wouldn’t expect from just calling up any REALTOR®. I strive to go above and beyond.”

When he isn’t serving clients, Trenton enjoys spending time with his family. As the father of three active boys, he often finds himself coaching their school sports teams, paddling, surfing, or hiking. 

Please join us in congratulating Trenton on the opening of NextHome Redefined in Kailua, Hawaii!

 

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.

NextHome announces new brokerage serving Philadelphia suburbs

NextHome announces new brokerage serving Philadelphia suburbs

Renee Lambert & Anthony Porreca

Pleasanton, CA — August 19, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Synergy, based in Glen Mills, Pennsylvania. The brokerage represents the 12th office location opened in Pennsylvania for the NextHome franchise and the 505th NextHome office opened nationally.

Glen Mills is a town of just under 19,000 people, conveniently located between Wilmington, Delaware and Philadelphia, Pennsylvania. As a major suburb of Philadelphia, Glen Mills offers beautiful small-town living as well as a haven for early American history lovers.

NextHome Synergy will serve clients across Delaware and Chester counties, including West Chester, Media, Glen Mills, Chadds Ford, and Garnet Valley. The brokerage is also licensed to serve clients in the state of Delaware, including New Castle County. 

Under the leadership of long-time REALTORS® Renee Lambert and Anthony Porreca, NextHome Synergy is poised to professionally help clients with first-time home buying, listings, investments, new construction, bank-owned, or downsizing. 

Together, Anthony and Renee bring more than 32 years of combined experience to Glen Mills area clients. Both Anthony and Renee obtained their sales licenses in 2004 and met while working at the same brokerage.

Renee ventured into real estate after a career in information technology, where she worked in network engineering and administrative support. 

Anthony became interested in real estate because of the opportunity it provided to have more control over his schedule. Anthony spent his early professional years in the trucking industry. 

After they began working with each other as real estate agents, Anthony and Renee soon learned that they made a great team.

“We complement each other well,” Renee said. 

Together, Anthony and Renee excelled in sales. Their phenomenal success was driven by their people-first mentality and referral business.

“I look at the number of units not as units but as the number of people who I have helped,” Renee said. “That dedication to humans over houses has made all of my business in the past three to four years entirely repeat and referral. That stamp of approval from our clients is really important to us.”

Anthony and Renee were also able to help fellow REALTORS® achieve their highest potential. 

“We’ve taken an office here of agents and helped them to get to their cap within three years,” Anthony said. “We’ve been able to really help a lot of people and I credit a lot of that to Renee.”

Eventually, changes at their brokerage prompted Anthony and Renee to consider opening their own independent franchise. 

“We felt like having the support and tools that a franchisee offered would set us up for a great transition,” Renee said.

However, they soon discovered that not all franchises are built the same – that’s when Renee and Anthony discovered the NextHome difference. 

“As I was reading through everything about NextHome, I realized that this is exactly what I want,” Renee said. “Despite really looking seriously at other franchises, we kept going back to NextHome. Nothing compared.”

While Renee was excited by NextHome’s tools and technology, Anthony was impressed with the company’s honesty and integrity. 

“When I spoke to Charis (Moreno, NextHome’s Vice President of Sales), her honesty really impressed me,” Anthony said. “She knew her product, she knew the competition, and she knew how to be real and level with people.”

Today, Anthony and Renee are using NextHome’s suite of cutting-edge technology and people-first corporate support to serve both agents and clients. Both owners have a passion for helping agents achieve their goals. They are also passionate about providing a sharp eye for their clients. 

“Anyone who works with NextHome Synergy can expect a focused, competent professional,” Renee said. “We are serious about making sure when we serve you that all the i’s are dotted and t’s crossed.”

“We ask all the extra questions to make sure the understanding is there,” Anthony added.

Around the community, both Anthony and Renee enjoy giving back. Anthony serves on his local real estate board as a mediator. He also enjoys volunteering with Relay for Life every year.

Renee is passionate about helping veterans, emergency responders, and teachers. Through a dedicated Facebook Page, Renee connects local heroes in her community to resources and housing education. 

Renee is the mother of two grown children, Rosie and Raymond. When she isn’t helping agents and building her business, Renee enjoys spending time with her dog, Toby, reading, watching movies, and cooking. 

Anthony is a professional trumpet player who loves to fish, hunt, kayak, and golf in his spare time. Together with his wife Anne, they are the parents of two kids, Matthew and Annalise. 

Please join us in congratulating Anthony and Renee on the opening of NextHome Synergy in Glen Mills, Pennsylvania. 

 

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.

The factors that determine whether social ad campaigns sink or swim

The factors that determine whether social ad campaigns sink or swim

Boost by HomeSpotter is a NextHome partner and has run over 500,000 social ad campaigns on behalf of real estate agents.

We recently took a look at the past 2 years of ad performance data to determine why some ads outperformed others and which factors make the biggest impact.

Read on for the key insights so you can create smarter campaigns that deliver the results that you’re looking for.

Timing

In most markets, the recent months have been characterized by tight inventory. For listing-based ads, this means that speed is key to capturing demand from anxious buyers. The excitement around a Just Listed status has a shelf life and by executing on time, you can add value to your personal brand while capturing interest from the buyers most likely to take action.

Ads that are promoted as soon as they hit the market have a click through rate 8.2% higher than those that sat for 2 weeks or more before being promoted. In general, the faster, the better.

Draw attention to the timeliness of your listing by using an image overlay or ad text that announces the listing as each of those tactics boosts click through rate.

Promoting listings as soon as they go live results in higher click through rates

Capturing Interest

If you are looking to collect early stage buyers in order to include them in drip campaigns, using a compelling call to action (CTA) in your ad and a landing page with lead capture mechanisms are key. Consumers will hesitate to respond to a request for information unless there is a clear, valuable offer.

Earning a click

Before consumers can respond to your ad in a trackable way, you’ll need to gain their attention and convince them to pause their scrolling and click. Success goes way up when you have a tangible offer in your ad copy. That means spelling out what home buyers and sellers can expect when they hit your landing page, including things like a local market report, an automated home valuation or an invitation to answer questions over coffee.

Agents that customize the ad text to feature their unique selling points get 2.4x the click through rate of ads that use generic copy.

Specific ads with a clear call to action get a higher click through rate

For listing-based ads, you’ve already got an attention-grabbing element in the listing itself. Include enough information in the ad itself to create a hook and explain what additional information is available if they proceed by clicking through to your landing page.

Reserving key info like the new listing price for the landing page encourages click through.

Focused landing pages with lead capture

Once a user follows your ad, they shouldn’t have to hunt for the information the ad promised. With the rare exception, that means having a landing page dedicated to your ad campaign. Reusing your homepage just isn’t focused enough and leads to user confusion and drop off.

Make sure you also have a way to collect user information so you can follow up as appropriate. That can mean creating a form on your site, where users are required to share information before they can proceed. Or utilize tools from Facebook, Instagram and LinkedIn where users can share their profile data with one click before proceeding to your landing page. Wordstream recently concluded that forms that offer auto-complete from social accounts had a completion rate 20% higher than traditional forms.

Allowing users to unlock features with their social profile info reduces friction and increases conversion rate

Either way, you’ll want to thank users that complete your form, offer a way for them to contact you for additional information, and add them to your remarketing lists so they’re included in additional prospecting ad campaigns.

Targeting

Optimizing the details of your ad won’t help much if you’re not reaching the right people. Targeting is the single most important factor in campaign success. With Facebook cutting back on the targeting options available for real estate themed ads, it’s more important than ever to leverage your own data in your campaigns.

That means uploading your own lists like your sphere of influence and including your seller’s contact info in your targeting. You should also install a tracking pixel on your landing pages so you can create retargeting campaigns. In our data, campaigns utilizing retargeting audiences had a click rate 12.6% higher than those that only targeted new prospects on social sites.

About Boost by HomeSpotter

Boost helps NextHome agents create effective digital ad campaigns through optimized ad templates and custom targeting settings per property. New campaigns take less than 5 minutes to create through the streamlined setup process via the agent dashboard.

For more helpful tips from our partners at HomeSpotter, check out their blog!

NextHome makes Inc. 5000 List, Again

NextHome makes Inc. 5000 List, Again

Pleasanton, CA — August 14, 2020 — Inc. magazine revealed its annual Inc. 5000 list this week, and NextHome is among the nation’s fastest-growing private companies for the second year in a row. The six-year-old company ranked No. 3344 on the list with an impressive growth rate of 112.97%. The list represents a unique look at the most successful companies within the American economy’s most dynamic segment—its independent small businesses.

Not only have the companies on the 2020 Inc. 5000 been very competitive within their markets, but the list as a whole shows staggering growth compared with prior lists as well. The 2020 Inc. 5000 achieved an incredible three-year average growth of over 500% and a median rate of 165%. The Inc. 5000’s aggregate revenue was $209 billion in 2019, accounting for over 1 million jobs over the past three years.  

“The companies on this year’s Inc. 5000 come from nearly every realm of business,” said Inc. editor-in-chief Scott Omelianuk. “From health and software to media and hospitality, the 2020 list proves that no matter the sector, incredible growth is based on the foundations of tenacity and opportunism.”

The Inc. 5000 placement follows a year of achievements for NextHome, who just announced the opening of their 500th franchised office. The company was named the No. 3 top franchise in owner satisfaction by Franchise Business Review, and No. 1 in the real estate category. Entrepreneur magazine ranked NextHome No. 95 among the world’s very best franchise systems on its annual Franchise 500®. NextHome’s leadership team has also been recognized on the SP200 list by T3 Sixty, and RISMedia’s Real Estate Newsmakers list. 

“These amazing achievements would not be possible without our amazing members who make up our NextHome family,” said James Dwiggins, NextHome’s Chief Executive Officer. “Even in a year of such uncertainty, we’re continuing to grow, and it’s a direct result of the unique culture we’ve built in a conventional industry. Thank you NextHomies!”

From day one, NextHome has made it their mission to enrich lives by helping people find their next home. Are you NEXT?

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.

Urban Rent Slowdown May Signal Renters are Edging Toward the Suburbs

Urban Rent Slowdown May Signal Renters are Edging Toward the Suburbs

  • U.S. rent growth has slowed this spring as heavy unemployment hit renters harder than homeowners.
  • Rent price growth in urban ZIP codes has slowed more than those in suburban areas since February, one outcome of unemployment affecting urban renters particularly hard and a possible signal that preferences are shifting in favor of the suburbs.
  • The split between urban areas and the suburbs is largest in Dallas-Fort Worth, Sacramento, San Francisco and the greater New York metro.
  • Conversely, urban rent growth has been stronger than the suburbs in several metros, led by Kansas City, Detroit, Baltimore and Riverside.

While the for-sale market has shaken off the early impact of the coronavirus pandemic and resumed its torrid pre-pandemic pace, rent growth hit the brakes this spring. Rent prices in urban areas have slowed more than those in suburban areas, a possible signal that renters’ preferred location is tilting toward the suburbs.

Rents were chugging along at a stable pace into the early part of this year, but the spike in unemployment has hit renters more severely than homeowners, and millions have moved back in with parents or grandparents, impacting demand for rentals. That’s caused the rate of rent growth to slow from February to June.

During that period, rent price growth has slowed more in urban ZIP codes than in the suburbs — annual rent growth has slowed two percentage points in urban areas, compared to 1.4 percentage points in suburban areas. That is a subtle split, but it goes against the trend seen just before COVID-19 hit the U.S., indicating the shift was influenced by the pandemic. Contributing to this are urban renters who have lost their jobs, are missing rent payments or are moving home in greater numbers than their suburban counterparts, and suburban rentals may now be more appealing for renters who no longer need to commute or are temporarily unable to enjoy some of the amenities of urban living.

Renters usually have more flexibility than homeowners given their relatively short lease terms, and rent prices are often quicker to move as a result. Search traffic data does not yet show home shoppers are more interested in suburban homes than in past years, and both areas are seeing similar home-value growth, time on market, sales above list price and rate of newly pending sales. Survey results, however, indicate working remotely is causing many to reconsider their options. If this early shift in the rental market is indicative of a more widespread change in preferences, similar changes to the for-sale market could follow, but the economic impact on urban renters may be playing a larger role.

It’s important to separate how much of the trend is coming from shifting tastes as opposed to the economic reality that renters face. It may be tempting to conclude that urban renters who have been cooped up without outdoor space and unable to visit their favorite local bar are ready to commit to suburban life, and that is likely true for many. But that narrative ignores the fact that urban areas have been affected by job loss more so than suburban and rural areas, particularly renters who are disproportionately employed in the industries most affected.

This split between urban and suburban rent growth was present in more than half of large U.S. metros studied. The biggest gaps were in Dallas-Fort Worth, Sacramento, San Francisco and the greater New York metro.

Not all markets are following this pattern. Urban rent growth has been stronger than suburban growth in some metros, and that difference is biggest in Kansas City, Detroit, Baltimore, Riverside and St. Louis. Rents in both urban and suburban areas of Kansas City are accelerating, but urban rents are to a greater degree. Baltimore rent growth was softening before the pandemic, and has continued on that trajectory.

METROPOLITAN AREA YOY RENT GROWTH – URBAN AREAS (JUNE 2020) SLOWDOWN SINCE FEB. IN URBAN AREAS (PERCENTAGE POINT DIFFERENCE) YOY RENT GROWTH – SUBURBAN AREAS (JUNE 2020) SLOWDOWN SINCE FEB. IN SUBURBAN AREAS (PERCENTAGE POINT DIFFERENCE) DIFFERENCE IN SLOWDOWN BETWEEN URBAN AND SUBURBAN AREAS (PERCENTAGE POINT DIFFERENCE)
United States 1.60% -2.00% 2.40% -1.40% -0.60%
New York, NY 0.10% -3.80% 2.00% -1.30% -2.50%
Los Angeles-Long Beach-Anaheim, CA 1.20% -2.50% 1.20% -2.10% -0.40%
Chicago, IL 1.40% -1.30% 1.30% -1.70% 0.40%
Dallas-Fort Worth, TX 0.00% -3.70% 2.50% -0.50% -3.20%
Philadelphia, PA 2.20% 0.10% 1.80% -1.10% 1.20%
Houston, TX 0.00% -1.90% 0.40% -0.90% -1.00%
Washington, DC -0.10% -3.00% 1.00% -1.80% -1.30%
Miami-Fort Lauderdale, FL 1.80% -0.90% 2.30% -0.90% 0.00%
Atlanta, GA -0.50% -2.00% 4.20% 0.00% -2.00%
San Francisco, CA -2.20% -3.90% 0.80% -1.30% -2.70%
Detroit, MI 4.40% 1.40% 2.00% -0.80% 2.20%
Riverside, CA 4.90% 1.00% 3.80% -0.80% 1.80%
Phoenix, AZ 6.30% -3.20% 6.00% -2.80% -0.40%
Seattle, WA 1.90% -4.30% 2.00% -3.40% -1.00%
Minneapolis-St Paul, MN 2.30% -1.50% 1.70% -2.30% 0.70%
San Diego, CA 2.80% -1.90% 1.50% -2.20% 0.40%
St. Louis, MO 4.20% 0.80% 3.20% -0.90% 1.70%
Tampa, FL 2.20% -2.10% 3.70% -0.90% -1.20%
Baltimore, MD 1.40% -0.20% 0.50% -2.30% 2.10%
Denver, CO 0.50% -3.30% 0.80% -2.60% -0.70%
Pittsburgh, PA 1.60% -3.80% -1.60% -2.40% -1.50%
Portland, OR 2.30% -1.10% 2.60% -1.90% 0.80%
Charlotte, NC 3.40% -0.70% 3.00% -1.60% 0.90%
Sacramento, CA 3.50% -2.70% 3.80% 0.30% -3.00%
San Antonio, TX 1.50% -2.00% 1.90% -1.30% -0.70%
Orlando, FL 0.40% -3.60% 1.50% -2.40% -1.20%
Cincinnati, OH 4.20% -0.80% 3.00% -1.80% 1.00%
Cleveland, OH 4.90% 1.70% 2.80% 0.10% 1.70%
Kansas City, MO 3.70% 1.20% 2.50% -1.20% 2.40%
Las Vegas, NV 2.40% -3.90% 2.00% -3.40% -0.40%
Columbus, OH 3.80% 0.20% 2.90% 0.10% 0.10%
Indianapolis, IN 5.40% -1.00% 3.60% -0.70% -0.30%
San Jose, CA -0.90% -4.20% -0.70% -3.80% -0.40%
Austin, TX -0.10% -3.20% 1.80% -2.80% -0.40%
NextHome Prime Real Estate expands in Wisconsin

NextHome Prime Real Estate expands in Wisconsin

Garrick Olerud

Pleasanton, CA — August 13, 2020 — NextHome is pleased to announce the expansion of NextHome Prime Real Estate in Hillsboro Wisconsin. The newest franchised location builds on the success of NextHome Prime Real Estate’s flagship office in Westby – about 45 minutes away. The brokerage represents the 14th office location opened in Wisconsin for the NextHome franchise and the 503rd NextHome office opened nationally.

Located just over an hour and a half northwest of Wisconsin’s capital, Hillsboro is nestled in the winding rivers and abundant hills of West-Central Wisconsin. Sometimes known as the Czech Capital of Wisconsin, Hillsboro offers historic farmsteads, outdoor recreation, and Amish settlements. 

This newest addition to the franchise will serve clients across Richland Center, Reedsburg, Mauston, Hillsboro, and the remainder of Vernon and Sauk counties. NextHome Prime Real Estate Hillsboro will continue its legacy of excellent residential sales, investment property, land and farm sales, and commercial services.

The office is the second NextHome franchised location for top-producing real estate broker Garrick Olerud. Since opening his original office just over one year ago, Garrick and his small but mighty team have doubled their production. Steeped in rural charm, Hillsboro attracted Garrick with its small town way of life. 

“I built my first office in that small town community atmosphere,” Garrick said. “We hope to continue that small-town based service as we continue to establish ourselves and grow the brand.”

Garrick started his real estate career right after graduating from college in 2014 with Coldwell Banker River Valley REALTORS® based out of La Crosse, Wisconsin.

His father, Gary, was an auctioneer and had auctioned everything from personal items to farm equipment. In 2015, he partnered with his father to help with auctioning off real estate properties.

In addition to the real estate auctions, Garrick built a very successful real estate sales business. In 2018 alone, Garrick sold more than 100 homes. One of the proudest moments of his career was when he received the President’s Award out of 100 agents at his company. He consistently was ranked in the top two percent of the company year after year.

Garrick attributes much of his success to his commitment to community relationships.

“Before real estate, I thought about working in politics,” said Garrick. “I love connecting with those in our community. Being in real estate allows me a rewarding career with a high level of community involvement.” 

Garrick serves on the Vernon County Board of Supervisors and is also the Vice President of the Westby Coon Prairie Church. 

In 2018, Garrick was ready to take the next step and open his own brokerage.

“I wanted to open a real estate company that allowed me to modify my existing methods and systems so I could help other hard-working agents build their own business,” said Garrick. “By creating an environment that allows agents to flourish, the result helps better serve those in our community.”

Garrick knew NextHome would be the franchise that would allow him to provide the technology he was looking for, while still allowing him to run the brokerage his way.

Outside of selling real estate, Garrick and his wife of eight years Kassi love spending time with their two daughters – Peyton (age 6) and Piper (age 3). The Olerud’s also welcomed a new baby son, Rexton, into their family last October.

Please join us in congratulating Garrick and the rest of the team at NextHome Prime Real Estate on the expansion of their office in Hillsboro, Wisconsin!

 

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.

NextHome announces new brokerage in southern Florida

NextHome announces new brokerage in southern Florida

Chuck Bonfiglio

Pleasanton, CA — August 12, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome AAA Realty, based in Pembroke Pines, Florida. The brokerage represents the 76th office location opened in Florida for the NextHome franchise and the 502nd NextHome office opened nationally.

NextHome AAA Realty will focus its service on the southern half of Broward County, offering professional residential real estate services. The brokerage is poised to skillfully serve clients throughout the cities of Plantation, Cooper City, Davie, Hollywood, Miramar, Weston, and Pembroke Pines. 

Pembroke Pines is the second largest city in Broward County, offering a family-oriented community atmosphere with plenty of open space. With 50 professional agents already onboard, NextHome AAA Realty can serve a diverse range of clients. The brokerage offers agents who speak Spanish, English, Portuguese, and Dutch. 

NextHome AAA Realty is owned by second-generation REALTOR® Charles (Chuck) Bonfiglio, Jr. 

Following in his father’s footsteps, Chuck got his real estate license shortly after graduating from high school in 1992. He then worked his way from the bottom up at Century 21 AAA Realty, learning every aspect of the business from his father, broker, and mentor, Charles Bonfiglio, Sr. 

From its beginnings in 1981 until 2009, the brokerage remained a franchised office. However, after Charles Sr. passed away in 2008, the family had to make decisions about the company’s future. Chuck decided to take the company independent. 

“Way back when, when people used the phone book to find businesses, my father named his brokerage AAA Realty to be first in the phone book,” Chuck said with a laugh. “So to keep the legacy going, we named our independent office AAA Realty Group. We carried on the legacy and added to it.”

AAA Realty Group thrived, and Chuck’s greatest sense of professional accomplishment came from his fantastic agents. 

“The greatest highlight for me was that most of our agents have been with us since day one when they started their careers,” Chuck said. “I’m happy that we have been able to support our agents and keep them happy.”

As the years went on, AAA Realty Group did well, but Chuck knew that in order to avoid stagnation, the brokerage needed a strategic partner. 

In 2014, he attended a conference where NextHome Vice President Imran Poladi was a featured speaker. 

“Honestly, that experience planted the seed,” Chuck said. 

Thoughts of franchising began to simmer in his mind. Finally, in 2020, it was time to take his business to the next level. 

“I was looking for a strategic partner and NextHome checked off all the boxes for the things I needed most,” Chuck said. “Now was the time to do it. The experience partnering with NextHome was seamless and provided the plug-and-play type training and marketing I needed. NextHome seemed to have everything I was looking for.”

Today, Chuck is using NextHome’s suite of cutting-edge tools and technology to attract exceptional agent talent. He is also building on a great workplace culture. 

“We have a family atmosphere here,” Chuck said. “That was another reason why NextHome was so appealing – NextHome mirrors the culture we already have. We treat people like family. We create great experiences and understand that real estate isn’t just about making a sale and moving on. We want to create long-lasting relationships and serve our clients as much as we can.”

Chuck is a dedicated volunteer with real estate associations on the local, state, and national level. He is the past president of the REALTOR® Association of Greater Fort Lauderdale and has served on that board’s finance and strategic committees. He is also a past district president of Florida REALTORS® in addition to serving on the board of directors for the Florida Association of REALTORS®

This year, he is serving on the executive committee of his state association. 

On the national level, Chuck is currently on NAR’s Board of Directors, has served on the NAR’s Federal Taxation Committee, and was a pioneering member of NAR’s Commitment to Excellence (C2EX) program. 

Chuck has been married to his wife Tiffany since 2006 and together they are the parents of 12-year-old twins Charles III and Antonia. 

Please join us in congratulating Chuck on the opening of NextHome AAA Realty in Pembroke Pines, Florida!

 

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.

5 Tips on How to Successfully Work Remotely

5 Tips on How to Successfully Work Remotely

The events of 2020 prompted more people than ever to find ways to work and study remotely. According to Gallup Panel data from April, sixty-two percent of employed Americans said they worked from home during the Covid-19 crisis, a number that doubled since mid-March of the same year. Whether you’re currently working remotely or plan to do so in the future, here are some suggestions for a successful experience.

1. Stick to a schedule.

Having an agenda each day can help you manage your time and stay on track with projects and deadlines. A schedule can also help provide structure to your day. It’s usually best to design your schedule around the same timeframes that you’d be keeping if you were in an office with your co-workers. Of course, one of the biggest benefits of working remotely is that you won’t have to factor in commuting times.

2. Give yourself space.

With laptops and tablets, it can be tempting to work from the couch, or even from your bed. From productivity and ergonomic standpoint, it’s usually best to designate a specific work area where you can keep the tools, supplies, and resources you need within easy reach. A dedicated office space can also help you corral all your work materials in one place, preventing them from being spread out all over your home. Make your designated workspace as comfortable as possible, with good lighting, a stable work surface, and a chair that provides good back and leg support.

3. Keep quiet.

When you’re on calls and videoconferences, try to minimize any background noise. Even when you’re working remotely, it’s best to maintain a professional atmosphere. You’ll also want to be able to hear and understand your colleagues and customers correctly. Close the door to your workspace to limit noise from pets and other family members, as well as sounds from household appliances, street traffic, and neighbors.

4. Take a break.

If you normally stop mid-morning and take a break at the office, it’s a good idea to keep up that habit. Even if you don’t leave home for lunch, fight the urge to take your meal back to your work station and eat elsewhere to give yourself a change of scenery. If the weather permits, fit in a walk around the block or sit outside during your breaks to enjoy some fresh air and sunshine. You’ll likely be more productive when you step away from work and clear your head periodically during the day.

5. Connect with people.

Working in isolation can be intense and lonely. Make time each day to relate with others outside of zoom conferences and work-related communications. Keeping up social connections, even while socially distanced, can be important for your mental and emotional health as well as for your outlook.

Working remotely can have many advantages, including proximity to your family, pets, and your kitchen. You can often dress in a more relaxed fashion and can save on commuting costs. Whether you plan to work remotely permanently or temporarily, finding ways to stay productive and creative can add to your overall job satisfaction.

For more helpful tips from our partners at American Home Shield, check out their blog!

NextHome announces new London, Kentucky office

NextHome announces new London, Kentucky office

Jonnie Jean Young

Pleasanton, CA — August 11, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Adventure, based in London, Kentucky. The brokerage represents the sixth office location opened in Kentucky for the NextHome franchise and the 501st NextHome office opened nationally.

NextHome Adventure will serve clients across southeastern Kentucky, including London, Corbin, Williamsburg, Barbourville, Pineville, Middlesboro, and Manchester.

NextHome Adventure will offer expertise for residential buyers and sellers under the ownership of mother and son duo Jonnie Jean Young and Lane Young.

“We are excited to start on this new adventure and offer NextHome’s unparalleled tools and marketing to our clients,” Jonnie Jean said. 

Jonnie Jean began her real estate career in 2006 and has been a high-producing professional ever since. Throughout her years with RE/MAX Property Professionals based in London, Jonnie Jean was recognized with several awards. She is a member of the prestigious Top Producers Club through the Lexington Bluegrass Association of REALTORS®. In addition, she holds many Designations and Certifications through the National Association of REALTORS® including being an Accredited Buyers Representative (ABR) Graduate. Jonnie Jean is a graduate of the Real Estate Institute (GRI), Senior Residential Real Estate Specialist (SRES), Short Sales and Foreclosure Resource Certification (SFR), Real Estate Negotiation Expert (RENE), and Pricing Strategy Advisor (PSA). However, it is her repeat and referral clients that give Jonnie Jean her greatest sense of professional fulfillment.

Jonnie Jean’s son Lane joins her on NextHome Adventure’s ownership team. Lane has been a licensed real estate sales agent since 2006. Between 2006 and 2008 he developed a strong foundational understanding of the industry working at the same nationally franchised brokerage as Jonnie Jean. However, much of his time and attention after 2008 has been focused on being a small business owner. Lane owns and operates a thriving local gym national franchise that also houses a smoothie bar and physical therapy office. 

In early 2020, Lane decided to jump back into real estate and he and Jonnie Jean started talking seriously about opening their own franchised brokerage. 

“We said that if we find the right franchise that we are both comfortable with, we would do this,” Jonnie Jean recalled.

That franchise was NextHome. 

“From the color schemes to the marketing, everything is up-and-coming,” Lane said. “And the affordability of getting into it was great as well.”

“It was just a really fresh, clean look and NextHome is a fun company,” Jonnie Jean added. “Plus, NextHome has a lot of tools. We are excited to be a little more tech-savvy than the average brokerage in our market.”

Today, NextHome Adventure is providing service that is truly in the client’s best interest. 

“Whether they are buying or selling, we want to guide them through their process in an honest way,” Lane said.

Around their community, the Young family is active in service. 

Jonnie Jean proudly serves at The First Baptist Church of London. She is currently on the church’s finance committee. She has also served the Cumberland Valley Board of REALTORS® on its education committee, as a delegate to the state association, and as a member of its board of directors. Jonnie Jean has also helped organize and conduct the new member orientation of the Cumberland Valley Board of REALTORS®. That board has now merged with the much larger Lexington Bluegrass Association of REALTORS®

Lane has served as a coach in youth sports programs as well as providing sponsorships for various youth sports teams.  

Lane has been married to his wife Megan for five years and together they are the proud parents of a four-year-old and a new baby. 

Jonnie Jean has been married to her husband Don for 46 years. In addition to Lane, Jonnie Jean is the mother of Justin who owns and operates an excavation/construction company, and Holly who is a pharmaceutical sales representative. Jonnie Jean also is the grandmother of six grandchildren. 

Please join us in congratulating Jonnie Jean and Lane on the opening of NextHome Adventure in London, Kentucky!

 

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.

NextHome announces 500th franchise location

NextHome announces 500th franchise location

Tony Anderson

Pleasanton, CA — August 7, 2020 — NextHome is pleased to announce the newest addition to the franchise, NextHome Lifestyle Living, based in The Villages, Florida. The brokerage represents the 75th office location opened in Florida for the NextHome franchise and the 500th NextHome office opened nationally. 

NextHome Lifestyle Living will serve residential clients in the world’s largest 55+ community. The Villages is a master planned community with a population of more than 150,000. As one of the fastest growing communities in the U.S., The Villages boasts more than 50 golf courses, 90 swimming pools and more than 2,500 organized clubs. 

NextHome Lifestyle Living is owned by veteran REALTOR® and brokerage owner, Tony Anderson. Tony opened his flagship NextHome office (NextHome Gulf Coast) in Largo in 2016 and soon followed with offices in Indian Rocks Beach, St. Petersburg, and New Port Richey. Tony has been a part of NextHome’s phenomenal milestones since 2017. The Largo and Indian Rocks Beach expansions represented the NextHome’s 100th and 200th office locations. 

“To see the franchise add an additional 100 offices in less than a year, I knew that I had aligned with the right company,” Tony said. “I’m also surrounded with a like-minded, supportive, nationwide broker network. Here I am, more excited than ever about the brand and where our company is headed.”

Today, Tony is thrilled for the opportunity to open his fifth brokerage and NextHome’s 500th office in an area he is familiar with. 

“Things just came together really organically with this office,” Tony said. “We found a great location, we had the right people in place, and everything just started lining up. I’ve always wanted to open a brokerage here, and I am thrilled that all the stars aligned for NextHome Lifestyle Living.”

Tony is an experienced professional in the real estate industry and owns four other NextHome franchises across Florida. His area expertise and leadership skills mean that clients in The Villages will be in good hands. Tony and his team offer expertise in seasonal properties, second homes, investment properties, downsizing or right-sizing. 

Tony first entered the industry after delving into real estate as an investor. He bought his first investment property in 2003, rehabbed and resold the home in just a few months. Realizing he made a substantial profit in a relatively short period of time, Tony left his job in the cellular phone business and purchased six properties over the next three years – turning all of them for a profit.

In late 2005, Tony made the decision to immerse himself completely in real estate by getting his real estate license and representing himself on his purchases.

The following year, the real estate market saw significant shifts in values. Tony held off purchasing properties and turned his focus to working with buyers and sellers. He eventually connected with a foreclosure listing agent, where he learned the methods of selling foreclosure properties.

From 2008 until late 2012, Tony worked for a REO real estate broker and honed his skills in negotiation and client services. In 2012, Tony accepted the position of manager for the Largo-based brokerage. Under his leadership, he was able to grow the company from a single agent brokerage to over 30 agents in less than three years. His success led to his promotion in 2016, where he was appointed the managing broker for the company’s expansion location in Clearwater, Florida.

In mid-2016, Tony began to realize that opening his own brokerage made the most sense and NextHome was a franchise he had been watching for some time.

“I kept seeing the NextHome real estate signs showing up in various neighborhoods in Florida,” Tony recalled. “As I found out more about the company, I realized it would be the perfect franchise to align my new brokerage with.”

After opening his first NextHome office in 2016, Tony went on to expand with four additional offices. 

As he opens NextHome Lifestyle Living, Tony is also expanding his volunteerism in the community. The brokerage has partnered with Pet Pal Animal Shelter in St. Petersburg – a no-kill animal shelter that is near and dear to Tony’s heart. He adopted his own dog from there about 13 years ago. NextHome Lifestyle Living will be hosting two fundraising events for the shelter. 

When not selling real estate, Anderson loves to spend time with his wife, Peppy. After enjoying 16 years together, the couple was married in April of 2016.

Please join us in congratulating Tony on the opening of his fifth NextHome office – NextHome Lifestyle Living in The Villages, Florida!

 

Interested in being a part of the NextHome Real Estate Franchise? Contact VP of Sales Charis Moreno at Charis@NextHome.com.

 

Each office is an independently owned and operated business.